Businesses Earn Five Straight City Beat News Spectrum Awards for Customer Satisfaction

City Beat News’ most recent Spectrum Award recipients include all five-year winners.

Lapeer, MI, January 25, 2019 --( City Beat News prides itself on recognizing customer service excellence wherever it’s found. Recently, it honored four businesses, all of whom received outstanding customer satisfaction ratings for the fifth consecutive year.

Winners of the Spectrum Award are based on City Beat News’ independent, proprietary research and evaluation system, which identifies businesses and professionals with a track record of top-flight customer service. The rating system combines data collected from nominations, online and other customer reviews, surveys, blogs, social networks, business-rating services, and other honors and accolades — all of which express the voice of the customer. Those that earn a 4-star or 5-star rating receive the Spectrum Award.

Boutique 4 Quilters ( in West Melbourne, Fla., is focused on bringing its customers the latest and greatest the quilting industry has to offer in fabrics, patterns, kits, books and notions. The shop offers an ever-changing inventory of bright and contemporary fabrics as well as batiks and Asian fabrics. Owner Anita Kelly is originally from Denmark, and upon entering the store her expertise with color and Scandinavian influences are evident in the bright and inviting environment. The knowledgeable and friendly staff are available to help customers with a current project or assist with finding something new. Visit the shop’s Award Page at

At Dentistry for the Entire Family ( in Fridley, Minn., the promise to patients is no lectures, no scolding and no judgements. The team is committed to delivering a five-star dental experience for every patient, every time, no matter the procedure. In fact, the practice “caters to cowards,” ensuring gentle, pain-free appointments thanks to amenities such as noise-cancelling headsets, conscious sedation and flat screen TVs to watch during procedures. Visit the practice’s Award Page at

Double Image Styling Salon ( in Butler, Pa., has been serving the community for more than three decades. Known for its friendly atmosphere and professional service, the salon offers cut and color, waxing, massage and nail services. The goal at Double Image Styling is to go above and beyond to give every customer the treatment they deserve and have them leave looking and feeling their best. Visit the salon’s Award Page at

What started as a small take-out Indian food place has grown into a full-size restaurant in Cary, N.C. thanks to the support of its customers. Cilantro Indian Café ( offers a unique dining experience with fresh and spicy Indian food served in a casual and comfortable atmosphere. Much of the produce used in the restaurant comes from the local farmers’ market, and the menu includes many vegetarian meals and vegan options. Catering and private events area also available. Visit the restaurant’s Award Page at

“The Stirling Center is pleased to have City Beat News join it in the goal of researching, recognizing and promoting superior customer service,” says Frank Andrews, Executive Director of The Stirling Center for Excellence. “It is right in line with our mission of providing services and resources to companies that place an emphasis on providing an outstanding customer experience.”

City Beat News provides the results of its research to both consumers and businesses at no charge, reporting on its findings on a rolling annual basis. “Each and every year there is one rating posted just for you, the consumer, to help you find who has rated among the best,” says City Beat News Editor Jamie Rawcliffe. “The Spectrum Award winners have earned our highest ratings and are posted on our website with their own Award Page.”

About City Beat News and The Stirling Center
The Stirling Center includes a learning and resource center with courses, team training and support, executive coaching, articles, and case studies focused on excellence. Its objective is to encourage and enable excellence across many fields, wherever it can. The Stirling Center,, recognizes service excellence in both commercial businesses such as those served by City Beat News and Pulse of the City News, and its “life” and “public service” divisions.

City Beat News and The Stirling Center are located in Lapeer, Michigan. For more information, call 866-732-9800 or go online to
City Beat News
Jamie Rawcliffe