Sterling Research Group Expands Client Loyalty Consulting Services

St. Petersburg, FL, May 08, 2008 --(PR.com)-- Sterling Research Group announces a comprehensive suite of services that focuses on helping organizations make their customer experience measurement program highly effective.

SRG Consulting Services enables businesses to create and manage their customer satisfaction programs in conjunction with their overall organizational strategies and goals. The services touch on the entire range of customer loyalty programs including:

• Needs assessment
• Program design
• Survey design
• Report design
• Data interpretation
• Training

Leslie Martin, Director of Client Services, comments, “Now more than ever, companies must be aligned with their customers. Exceptional customer service sets ‘good’ and ‘great’ companies apart which ultimately translates into dollars gained or lost. Our clients are distinguished by a commitment to providing their customers an outstanding service experience. We are an integral part of helping them deliver on that promise.”

For more information on Sterling’s consulting services, please visit Sterling’s consulting page, http://sterlingresearchgroup.com/srg/solutions/services

About Sterling
The Sterling Research Group (www.sterlingresearchgroup.com), founded in 1987, is a full-service consulting and market research firm headquartered in St. Petersburg, Florida. Sterling has extensive experience in market research and customer experience management in a wide variety of industries and helps its clients increase their market value, market share, and improve their financial performance. Sterling helps clients understand and quantify the needs and preferences of their current and potential customers. Sterling deploys a highly-effective, proprietary reporting technology that enables its customers to achieve superior financial returns by better understanding their customers' experience.

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