CEO Challenges, Team USA Announce Fly Fishing Competition in October

Boulder, CO, June 14, 2008 --( CEO Challenges, the world leader in sport competitions for CEOs, has teamed up with Fly Fishing Team USA to develop a CEO Fly Fishing Challenge. The competition will be held Oct. 2 through Oct. 5 outside Cody, Wyo., on East Newton Lake and the South Fork of the Shoshone River. Jay Buchner, president of Fly Fishing Team USA, has developed the rules for this Challenge and will oversee the competition.

The competition is limited to 20 participants, and winners will have the opportunity to accompany Fly Fishing Team USA to the World Championships in Stirling and Perthshire, Scotland. Participants must be CEOs, owners, presidents of companies with at least $2 million in annual gross revenue. C-Suite Executives of companies with at least $4 million are also invited to participate.

The CEO Fly Fishing Challenge will span three days and include four fishing sessions of competition. Two sessions will be held on the lake and two in a drift boat on the river. Each session will be three hours. Following a scoring system established by the International Federation of Sport Fly Fishing, Buchner has outlined the technical aspect of this competition, including reels, leaders, lines, rods and flies. Angler catches are scored on number and size of fish caught and measured. A “Controller” waits nearby to measure the fish before it is released back into the water. For the drift boat rounds, competitors will be two to a boat, accompanied by a guide/controller who is not allowed to provide advice during the competition.

“This is a special competitive program designed for CEO anglers to test their skills, learn from some of the best anglers in the world, and give back to the sport,” said Ted Kennedy, owner of CEO Challenges. “In addition to competing, Challenge participants will hear from Team USA members who will be on hand to offer instructive tips.”

On behalf of each CEO who registers for this event, 50 percent of net proceeds will be donated to Fly Fishing Team USA, which finished eighth in the 2008 World Championships in New Zealand in March. “For Challenge winners, accompanying Team USA in Scotland is a great opportunity to meet the greatest anglers on the planet as well as make connections for future fishing worldwide,” said Buchner. “Participants can join us for team meals, assist us with charting, team scouting, and fish with team members during unofficial practice sessions.”

Participants who sign up for the CEO Fly Fishing Challenge will receive guaranteed entry into the competition; awards; three nights and four days deluxe lodging; practice sessions on lakes and rivers; boat rentals; ground transportation; guide fees; meals; and much more.

For complete information on the event, and to register, go to


About CEO Challenges (
CEO Challenges is the world leader in sport competitions designed specifically for CEOs. The firm’s goal is to find the world’s best CEO in several sports. Founded in 2001 with the CEO Ironman Challenge, CEO Challenge has expanded to include CEO Triathlon, Golf, Cycling, Marathon, Fly Fishing, Sailing and Tennis Challenges in settings worldwide.
Pivot Communication
Patrick Hyde
Ted Kennedy, 720-222-3043