UpStart Commerce Announces New Advisory Board Members to Foster Next Phase of Growth

UpStart Commerce, a microservice-based ecommerce platform, is pleased to announce the addition of four new members to its advisory board. These individuals bring extensive retail and ecommerce expertise to UpStart Commerce.

Manchester, NH, February 14, 2024 --( UpStart Commerce, a growing microservice-based ecommerce platform, is excited to announce 4 new members to its current board of advisors. The new board members, Vicki Spencer, Kathy Doyle-Thomas, So Young Park, and Darrell Rosenstein, bring extensive retail and ecommerce expertise to UpStart Commerce.

“Our Advisory Board is composed of a dedicated team of ecommerce professionals committed to providing strategic insight and direction to UpStart Commerce,” said Mike Graziano, SVP of Growth at UpStart Commerce. “We're thrilled to have access to the deep experience that Spencer, Doyle-Thomas, Park, and Rosenstein bring to the company."

Vicki Spencer, formerly VP of Ecommerce for Signet Jewelers, has extensive insights into digital and omnichannel strategy and specialty retail. Before her position with Signet Jewelers, she was the VP of Ecommerce at Zale Corporation, where she developed a strategic plan to oversee the tactical implementation of five brand webstores.

Kathy Doyle-Thomas, President of Half Price Books, oversees the operations and develops the strategy for the organization. She is also on the Board of Directors for the international nonprofit organization, Feed the Children, and also participates on the Advancement Board for the University of North Texas and on the board of Junior Charity League of Dallas.

So Young Park, VP of Product and Optimization at Lakeshore Learning, leads digital commerce experience and optimization strategy for one of the most innovative creators and manufacturers of educational materials in the U.S. She is an ecommerce and marketing veteran and was formerly the Senior Director of Product Management for Oracle Commerce for nearly 10 years, and successfully led digital commerce and marketing efforts at a number of leading brands, including Musician's Friend and Guitar Center, and A&E Television Networks.

Darrell Rosenstein, Managing Partner at The Rosenstein Group, possesses an in-depth understanding of ecommerce and digital marketing. Previously, he was Director of The Americas at Intrinsic Executive Search where he advised SaaS Martech, AI, Cloud, and ecommerce firms expanding in The Americas.

The new advisory board members will be joining the current members, Adam Fox, CIO of Vera Bradley, Mike Robinson, C-Level Retail Executive, former EVP/Digital Business Leader for Macy’s, and Adam Stavn, former CIO of Mason Companies.
UpStart Commerce
Alyssa Ehinger
(833) 877-8266