Karmadu Unveils First Online Service to Send and Rank Karma

Karmadu (http://karmadu.com) today officially unveiled the first totally free social currency that lets people record and rank everyday actions in their daily lives. Karmadu members can send 'karma points' to friends along with a message to recognize a good deed, as thanks for helping with homework or a job, or just for a particularly cool friend.

Karmadu Unveils First Online Service to Send and Rank Karma
Boston, MA, April 21, 2006 --(PR.com)-- Karmadu (http://www.karmadu.com) today officially unveiled the first totally free social currency that lets people record and rank everyday actions in their daily lives. Karmadu members can send 'karma points' to friends along with a message to recognize a good deed, as thanks for helping with homework or a job, or just for a particularly cool friend. Members can compare these karma point totals to other friends or groups. Additionally, members can rank other people's actions. Karma is public, so members can agree that a karma point is karma-worthy by 'jumping on' to give the recipient bonus karma points.

"Karma is an intuitive way to describe interactions between people" said Jon Pastor, a Karmadu co-founder. "Karmadu has built a community that matches how people live their lives in the real world. It is a natural way for users to reward friends for good deeds, or just for being an awesome person. Members get karma points from friends, and anyone can compete and try to accumulate the most karma".

"Unlike other social networking sites that are static and profile-based, Karmadu is transaction-oriented and highly interactive" said Michael Mettler, a Karmadu co-founder. "Karma points are a social currency, and everyone can get involved. The 'Jump On!' feature lets the community vote for the most 'karmic' actions, and gives bonus karma to the person responsible. The best karma bubbles to the top for everyone to see."

About Karmadu

Karmadu is easy to use. Once a user joins (either online at karmadu.com or via their mobile device by texting "join" to k@karmadu.com), he or she can immediately begin to send karma. Each time a user sends karma, the recipient gets one karma point. Each member may send one karma point per day to each friend. Additionally, members can:

    * Invite non-members to sign up
    * Customize their profile, including uploading a picture and a background image
    * View their total karma point balance
    * Join groups (and check out the karma of other people in a group)
    * Browse the site by member, group, or karma points
    * Promote Karmadu by placing a code snippet for a personalized button on a website or MySpace profile
    * Jump on an existing karma point and leaving a message for the recipient
    * Send karma from anywhere using a mobile phone

More information about this functionality can be found at: http://karmadu.com.

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