Indianapolis, IN, August 07, 2008 --(PR.com
)-- Jim Muehlhausen CPA, JD, provides business advice to fellow small business owners in a challenging market, based on his own entrepreneurial experience gained at “the school of hard knocks” and lessons learned from over 3,000 face-to-face coaching sessions with clients in North America, Europe, Asia, and the Middle East. He has condensed the most valuable business lessons into his book “The 51 Fatal Business Errors and How to Avoid Them.” (ISBN: 978-0981608204)
“American employers axed 49,000 jobs in May, the fifth straight month of job losses,” said Muehlhausen, “some say we have the highest unemployment in five years. As a CEO, I know the economy is not kind to small businesses right now. With rising energy prices and economic downturn, we must grow beyond our current capability, and work smarter to come out stronger on the other side.”
Jim Muehlhausen likens most business books to gym memberships, “Many books are great in theory, but useless unless put into practice. We all know we need to exercise, and we know we need to revise our business procedures. This book is not about whether or not to go to the health club, but what to Do when you walk in the door." He believes that done right, a business book should energize you And leave you with tangible action items to make your business better. You need to move past the temporary excitement of a new idea and into permanent gain created by making meaningful, lasting changes. Often CEOs are entrepreneurs who stand-alone without asking for help. "I’ve brought together my experience from over three thousand small businesses to share practical advice. With rising energy costs, we need to work smarter to survive. I want to inspire small business owners how to make positive changes to get their business in good shape and keep it going strong.”
The 189 page, 3rd edition paperback has sold over 10,000 copies through Amazon and Muelhausen’s speaking engagements, and is available on Amazon.com and for e-readers via Amazon Kindle, out now (The 51 Fatal Business Errors and how to avoid them ISBN: 978-0981608204).
Readers are energized and engaged by his straightforward “mule-kick” style. Amazon reviewers have said:
“Within a plethora of business books on the market, Muelhausen's book stands out due to its solution-oriented approach and effective application to real-life business situations.” And “This is a quick read that you will continue to pull off the shelf as concise user's manual for business success.”
The e-version now out on Kindle, meets market demand for e-books and targets the business leader on the move. “Kindle books are also becoming a meaningful portion of Amazon's overall book sales much sooner than we anticipated—of the 125,000 books available both as a physical book and on Kindle, Kindle books already account for over 6 percent of units sold," said Jeff Bezos, Amazon.com Founder and CEO, in a recent press statement through Simon and Schuster.