After a back-and-forth campaign, voters now feel basically the same emotional connection they did to the presidential candidates as they did a year ago, according to a new study by SenseUS(TM) Emotional Response Polling. The one notable difference is Sarah Palin, who was relatively unknown in September... - November 01, 2008
A new SenseUs™ Poll reports how voters are feeling about the United States EconomyThe majority of voters, are afraid and sad about the current state of the US Economy, according to the SenseUs Poll, which measures voters’ emotional reactions. - October 07, 2008
Negative political campaign ads rarely improve feelings about the sponsor, except in the case of an anti-McCain Ad sponsored by Obama. - October 02, 2008
Voters feel a stronger emotional connection to John McCain than Barack Obama, according to a new study by SenseUS™ Emotional Response Polling. The two are eight degrees apart on the Emotional Temperature Scale of all voters and 23 points apart among Independents. Among all four candidates from the two major parties, Sarah Palin has the strongest emotional connection. - September 28, 2008