Nutrition Drives Sales - fortitech.com Drives Nutrition

Schenectady, NY, October 19, 2005 --(PR.com)-- Fortitech, Inc., the world leader in formulating custom nutrient premixes, has launched its redesigned Web site, deepening its ability to assist customers in obtaining information to develop new products and drive sales.

The online R&D Center, at the heart of the new site, enables users to conduct research on markets, nutrients, applications and health conditions—finding the latest information for developing a healthier consumer product. The site features easy access to information on breaking industry news on regulations and market trends, an online formulation worksheet to initiate product development with Fortitech’s premix experts, and other resources to help manufacturers create the optimum product solution.

“The new site is our response to the growing industry demand for nutritional intelligence. As a research and development partner we are in a unique position to bring added value to our customers—fortification knowledge, a global view of nutrition trends, solutions and opportunities,” said Maria Battista, Fortitech, Inc.’s director of marketing.

In addition, the site offers users the ability to personalize their site experience based on their individual needs and preferences as well as to review recent research activities. Convenient features for customers include the ability to reorder premixes online, track orders, review order history and view or download product documents related to the customer’s account. Segments of the site are available in English, French, German, Spanish and Portuguese.

About Fortitech, Inc.

Founded in 1986, Fortitech, Inc. is the world leader in the development of custom nutrient premixes for the food, beverage and pharmaceutical industries, integrating functional ingredients from a comprehensive selection of vitamins, minerals, amino acids, nucleotides and nutraceuticals. Fortitech is ISO 9001:2000 and FPA certified and meets kosher and Halal standards. Headquartered in Schenectady, N.Y., the company has a global network of manufacturing and distribution facilities, throughout Europe, Asia Pacific, South America, Mexico and the United States (New York and California). For more information, visit fortitech.com - powered by FortiSource® - the ultimate fortification destination. Not just premixes...Strategic Nutrition.

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