New York, NY, December 20, 2013 --(PR.com
)-- Daniel Levine, the leading trends expert and keynote speaker, has spent 2013 observing the power of consumer trends. Popular trends in the United States and around the world are causing a major paradigm shift in the way we watch, talk, eat, and shop.
“Trends are not just an indication of what is coming and going,” says Levine. “Trends have a hugely powerful influence on what types of decisions businesses make. And now, ideas that are popular with consumers are being embraced by businesses.”
As Netflix, Hulu, and other providers continue to grow in size and power, the way consumers watch programming is changing. The traditional model of once-a-week programming has been changed into so-called “binge watching”, or viewing episode after episode after episode. That’s causing websites to offer larger blocks, or even full seasons worth, of programming.
Texting language, such as “LOL”, is taking a deeper root into our public lexicon. The simple abbreviation for “laughing out loud” has morphed into a sign of emotion, happiness, and relief. It has become a part of everyday language.
Eaters are looking for healthier and more unique food options with unusual flavors. Now, McDonald’s, Burger King, and Chik-fil-A are offering healthier alternatives to their regular menu. And restaurants around the world are trying out new greens, making unique combinations like the cronut, and exploring the desire for farm-to-table products.
Retail outlets are trying to lure back shoppers who prefer looking for wares online. After years of seeing their market share slip in the face of online sales, stores are snapping back with new experiences. A store in Manhattan, for example, is putting cash registers in dressing rooms and creating other high-engagement experiences.
“This is the power trends can have on our daily lives,” says Levine. “A movement that has been picked up on by an increasing number of people has become a significant driver of sales for major corporations. These are not just fads that will come and go. Trends can change minds and alter a long-established business plan.”
About Daniel Levine
Daniel is a public speaker and trends specialist who follows many of today’s most significant consumer trends. As a consultant and marketing specialist, Daniel advices top corporations on how to embrace the latest trends. As a keynote speaker, he encourages audiences to find opportunity in developing trends. Learn more at DanielLevine.com