Fargo, ND, June 27, 2014 --(PR.com
)-- HARD CHARGE® national television show and premier obstacle course racing series, announces a partnership with Active Interest Media (AIM) and its newest publication, Mud & Obstacle. An integral part of the agreement, every HARD CHARGE participant will receive a free copy of the latest issue of Mud & Obstacle at the event for which they’re registered.
“For us, HARD CHARGE was an ideal fit for an OCR event collaboration,” Laureen O’Brien, AIM Media Marketing Manager, said. “The company’s mission and audience closely align with that of Mud & Obstacle, as well as several of our Healthy Living titles. Additionally, we’re proud to team up with the company responsible for bringing the sport to television for the first time.”
Greg Lang, President of HARD CHARGE, echoed O’Brien’s enthusiasm. “This is a partnership that will benefit both companies, but the bigger picture is how it will positively affect HARD CHARGE fans and participants,” Lang said. “They’re looking for the kind of articles and info that Mud & Obstacle regularly shares, and now we’re able to put this industry-relevant content right at their fingertips.”
Mud & Obstacle is available at major retailers such as Barnes & Noble, Target and Wal-Mart. Check the Mud & Obstacle Facebook page for up-to-date listings of where the magazine can be purchased across the country as well as sport and training information.
Those interested in taking part in the next HARD CHARGE event will have the opportunity on June 14 in Fargo, ND, followed by Chicago on July 19. See a full list of upcoming events and register at HardCharge.com/events. Viewers can watch the series every week on Comcast SportsNet, Fox Sports and select local affiliates. Visit HardCharge.com/wheretowatch to see when and where to watch in various areas.
About Mud & Obstacle
Mud & Obstacle is a bi-monthly magazine dedicated to the world’s fastest-growing sport. Each issue includes essential advice for conquering obstacles, profiles of star athletes, reviews of the latest gear, news from the obstacle race community and training tips from professional coaches.
About HARD CHARGE
HARD CHARGE® is a world-class obstacle course racing (OCR) series, and the first and only national OCR television show. Designed to challenge every fitness level, HARD CHARGE courses are four to five miles, feature military-inspired obstacles and are divided into CHARGE for Fun and CHARGE for Glory heats. Participants may navigate the CHARGE for Fun course at their own pace, or compete in the CHARGE for Glory heats where top racers earn the chance to be featured on HARD CHARGE, a national OCR TV series that airs in 80 million homes through Comcast SportsNet, Fox Sports and local affiliates across the country. HARD CHARGE is a proud national partner of Children’s Miracle Network Hospitals, with every event benefitting the local CMN Hospital.