Robert W. Drew Joins Retail Strategy Partners

Atlanta, GA, April 01, 2008 --(PR.com)-- Robert W. Drew has accepted a position as a Principal with Retail Strategy Partners, a management consulting firm that assists leading Consumer Packaged Goods companies and Retailers in strategy creation, business plan development, enablement, and plan execution.

Prior to joining Retail Strategy Partners, Mr. Drew served as Director of Channel Strategy for Coca-Cola North America, focusing on the convenience retail, lodging, and gaming industries. Prior to this appointment in 2003, he held the position of Director of National Account Sales. After joining The Coca-Cola Company in 1996 as Senior National Account Executive, he led the negotiation of multi-year global agreements with industry leaders such as Starwood and Hilton.

While serving as Director of National Accounts, Mr. Drew led the restructuring of category alliance partnerships and successfully launched several new products. As Director of Channel Strategy, he led a team responsible for creating and implementing the Coca-Cola's growth strategies in priority business segments and working closely with industry leaders such as 7-Eleven and Harrah's Entertainment.

Prior to joining The Coca-Cola Company, Mr. Drew was a principal in the consulting practice of Price Waterhouse LLP, based in Chicago. At PW, he worked with Fortune 500 companies, such as McDonald’s Corporation, Baxter Healthcare, and United Technologies to improve overall business strategy and operations.

Retail Strategy Partners is headquatered in Atlanta with offices also in Cincinnati and Toronto. Mr. Drew will be Atlanta-based.

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