Adnetik, Criteo, IgnitionOne and Netmining Join the CONTEXTWEB RTB Platform Partner Program
Adnetik, Criteo, IgnitionOne and Netmining have joined the CONTEXTWEB RTB platform partnership program, which now has more than 25 active partners. - September 01, 2011
CONTEXTWEBb Reaches Major Milestone, with 50% of Its RTB Inventory Enabled for Expandable Rich Media
CONTEXTWEB has reached a major milestone, with 50% of its RTB inventory accepting rich media expandable ads, more than anyone else in the industry. Studies have shown rich media ads, which expand when moused over or clicked on, significantly increase user interaction and ad performance. - July 28, 2011
CONTEXTWEB Enhances Inventory Quality Processes to Provide Increased Site Monitoring and Customization
CONTEXTWEB has partnered with Trust Metrics to provide its clients with advanced scoring and filtering of web domains to identify high-quality inventory for online advertising. CONTEXTWEB will also use Trust Metrics to vet new publisher sources for its leading online ad exchange. - June 25, 2011