On-Site Video Boosts Conversions and Revenue for E-Commerce Site
For online retailer Pegasus Lighting, details are everything. With a mission to provide customers with “a learning experience in lighting” and a varied product line of light fixtures with extensive features, it’s important to be succinct. After launching a new website in November... - November 19, 2011
Pegasus Lighting Debuts Mobile Website
On April 27, Pegasus Lighting launched a mobile version of their e-commerce website offering its customers the convenience of a site designed specifically for smartphones while still providing the full feature-set from its main website. - May 15, 2011
Involving Customers in Website Design Proves Successful for Pegasus Lighting
Pegasus Lighting, an online lighting distributor, designed a new website using customer feedback to make key decisions on new features and layouts. As a result, engagement on the site improved. - January 12, 2011
Finding a Solution: Shopping Cart Abandonment
For e-commerce companies, shopping cart abandonment is an ever-present setback. Customers visit the site, engage with the brand, research the products, and finally start the purchasing process – only to discard their order, often without explanation. Pegasus Lighting’s recent efforts to improve its checkout process proved to be quite invaluable. - August 03, 2010
Building Hope: Newest Housing Project for TROSA's Substance Abuse Recovery Program
A generous donation from Pegasus Lighting helps complete reconstruction for a local non-profit's newest housing project. - July 20, 2010
Pegasus Lighting Becomes an Illuminating Engineering Society Sustaining Member
Pegasus Associates Lighting has become a Sustaining Member of the Illuminating Engineering Society of North America helping to further lighting research, education projects, and other endeavors to communicate all aspects of good lighting practices. - February 05, 2010
Pegasus Associates Lighting Expands Its Online Reach Through Social Media
Pegasus Associates Lighting is expanding its online reach to its customers and partners through the use of social media platforms Twitter, Facebook, and FriendFeed, and has added a blog to its website. - July 23, 2009
Twinkling Stars on Your Ceiling with a Fiber Optic Star Ceiling Kit
Make your ceiling come alive with a myriad of twinkling stars using a Fiber Optic Star Ceiling Kit from Pegasus Associates Lighting. A Star Ceiling Kit can create a unique lighting effect and a conversation piece for your home theater, entryway, play room, dining room, or even your Jacuzzi or hot... - July 26, 2008
Mini Pendant Lights Decorate Pegasus Associates Lighting Web Site
Pegasus Associates Lighting has created a new section of its web site dedicated to line and low voltage mini pendant lights. - June 19, 2008
Pegasus Associates Lighting Employs Intelligent Search Engine – Streamlining Shopping Experience for Customers
Pegasus Associates Lighting recently introduced a faster way to find unique lighting products for your special needs on its web site. The company instituted a “smart” site search that returns relevant search results, with product pictures and easy click-through navigation, in an... - April 23, 2008
Pegasus Associates Lighting Gives Generously to Kips Bay Boys & Girls Club
Pegasus Associates Lighting is illuminating a path of hope for young boys and girls in New York City. The e-commerce lighting company is donating 15 Microfluorescent T4 light fixtures in varying wattages for a display at the annual Kips Bay Decorator Show House, a major fundraiser for the Kips Bay... - April 23, 2008
2007 Pittsburgh 100
The Pittsburgh Business Times recognized Pegasus Associates Lighting, based in Beaver Falls, Pennsylvania, as one of the “2007 Pittsburgh 100,” its ranking of our area’s fastest-growing, privately-held companies. - October 19, 2007