Active Doesn’t Have a Size Says JunoActive’s #ThisIsActive Campaign

There have been great strides in the body positive movement, which have moved society and the fashion industry to embrace a more diverse definition of what a body can look like. JunoActive wants to move beyond body size and focus on highlighting active bodies of all shapes and sizes with their #ThisIsActive campaign. The main goal of the campaign is to inspire and support curvy women to be active and proud, showing the world that active doesn’t have a size. - January 10, 2017

Plus Size Activewear Brand JunoActive™ Calls Out Lack of #PlusSizeEmojis in New Campaign

JunoActive, maker of plus size activewear, swimwear and intimates, wonders where 67% of American women who wear a size 14 and up are represented in emoji keyboards. By launching the #PlusSizeEmojis campaign, they hope to inspire curvy women to be active and feel proud about sharing that part of their lives online and to encourage emoji developers and designers to finally represent the amazing majority of American women who wear a size 14 and up. - December 19, 2016

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