At age 17 Fred DeLuca borrowed $1,000 from a friend and started SUBWAY® Restaurants. Paul Orfalea, without business experience or start up money, leased a garage, rented a copy machine and launched Kinko's®; Mike Ilitch left pro baseball after a broken ankle, started making pizzas, two pies at a time and created Little Caesar's®; How did they do it? How did other penniless dreamers end up millionaires? How can you do it? Fred DeLuca shares their secrets in "Start Small, Finish Big: Fifteen Key Lessons to Start-and Run-Your Own Successful Business."