IDX Broker Provides Realtor Sherri Anderson of Independent Brokers Realty a Personalized Online Property Search

The custom IDX solution speeds up the real estate search, saving both realtors and consumers time.

Eugene, OR, August 28, 2008 --( With a client list that expands daily, IDX, Inc. is pleased to welcome Sherri Anderson with Independent Brokers Realty in Chanhassen, MN as the latest Realtor using custom IDX software to simplify the property search for those browsing her website. Anderson is now able to display integrated data from the Northstar MLS (Northstar) that is formatted and customized in appearance to her specifications.

The most comprehensive search that clients can perform on Anderson’s site is an advanced search which offers categories such as school district, bath description, home style, basement type, exterior material, roofing, heating type, garage style, and included appliances. These customized IDX search categories were selected by Anderson to help her clients narrow down the search process and increase the chance of them successfully finding a property that fits their needs. Clients unable to find a property meeting their specifications at the time they are browsing have the option of signing up for automatic email updates when homes meeting their criteria become available on Northstar.

IDX Broker offers an administrative log in section where Anderson can view detailed site traffic reports and manage new leads including contact information and access to saved search criteria. Here, Anderson can edit her custom CSS and global, page, and category wrappers to maintain her branding throughout all the pages on her site and to make search results appear to be seamlessly integrated into her site. She is even able to list her properties as featured properties so that they will gain more exposure with potential clients.

About Sherri Anderson
Sherri Anderson is an eleven-year resident of Inver Grove Heights and has been serving the Dakota County MN real estate market for four years. She is a full-service Realtor and prides herself on keeping her fees low as a result of her personalized approach to real estate. Her marketing plan includes “extensive internet exposure, and traditional methods, including print advertising, open houses, and phone or face-to-face contact”. She is a mother of three.

About IDX, Inc.
Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 150 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc., please visit

IDX, Inc.
Christina Anderson