Connecticut-Based Marketing Firm to Give $100,000 to Youth-Focused, Non-Profit Organization in "Great Give 2008" Marketing Grant Program

New Haven, CT, September 10, 2008 --(PR.com)-- Mascola Group, has announced the creation of “The Great Give 2008” Marketing Grant Program. In this grant, the 21 year old multi-disciplined marketing firm, comprised of Mascola Advertising, Caffeine Interactive, and Xpresso Public Relations all based in New Haven, Connecticut, will donate the group’s services to a youth-focused 501(c)(3) non-profit organization. The announcement was made by agency chairman, Chuck Mascola.

“We are extremely excited to be able to help a deserving charity with our services and ultimately give back to something greater than ourselves” said Mascola. “So often, in an industry like advertising, we need to be reconnected to the things in life that really matter, and ground ourselves, remembering to always give back and serve a cause greater than your own.”

Because of the agency’s success over the last 20 plus years, Mascola Group is able to truly give back in this new program, to a youth-focused non-profit organization. The program also fulfills the people of Mascola Group’s personal desire to keep grounded and balanced in an industry that sometimes can be self-focused. The campaign looks to help connect the people of Mascola Group with a deserving non-profit, and use their expertise in marketing to strengthen the benefiting organization’s appeal and brand presence. In this program, Mascola Group will render their marketing services up to $100,000 dollars of professional marketing and strategic brand consulting to the chosen, qualifying non-profit organization.

To receive an application form and for more information on “The Great Give 2008”: Presented by Mascola Group, please visit www.mascolagroup.com and click on “The Great Give Grant Application” link. All applications must be submitted online to Mascola Group no later than Wednesday, October 15th, 2008 for consideration in the final selection process.

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About Mascola Group

Mascola Group, is a multi-disciplinary marketing entity comprised of three core firms: Mascola Advertising, Caffeine Interactive, and Xpresso Public Relations, based in New Haven, Connecticut. Mascola Group specializes in building brands that unlock and tap into the disposable income of affluent markets. Since its inception in 1987, Mascola Group has built a strong nucleus of both national and international clients in the Travel and Leisure, Health and Beauty, Snow Sports and Boating industries. Current clients include Bradley International Airport, The Big E, Raymarine, Hinckley Yachts, Jiminy Peak Mountain Resort, Sail America, Okemo Mountain Resort, and Lewmar Marine Equipment. For more information on the Mascola Group please visit www.mascolagroup.com.