TechWeb Selects EventMingle to Build Custom Social Networking Community

EventMingle creates for TechWeb’s Interop New York and Mobile Business Expo, allowing all attendees, exhibitors and speakers to network online.

Bend, OR, September 08, 2008 --( EventMingle today announced it has been selected as the official online social networking application for Interop New York and Mobile Business Expo, produced by TechWeb, taking place September 15-19, 2008 at The Javits Center, New York, NY.

Interop is the leading global business technology event, bringing together IT and business leaders to see all of the latest technologies in action. This year, Interop New York will also host Mobile Business Expo, which will feature solutions to unlock the full potential of a mobile workforce.

EventMingle has created a custom online community for Interop New York and Mobile Business Expo attendees, speakers and exhibitors, named

EventMingle offers participants these features:

Matching and Collaboration Tools – EventMingle will match attendees, speakers and exhibitors based on their personal profile and goals for the event. EventMingle promotes networking among all participants.

The Daily Planner – Participants will create a detailed to-do list they can take with them to the event. EventMingle becomes attendees’ personal assistant in helping them get organized for the event.

Internal E-mail System – Attendees, speakers and exhibitors will use EventMingle's built-in e-mail system to communicate without revealing personal contact information.

Advanced Search Features - Participants can search for people based on location, title and interests. Attendees also can meet other people who plan to attend a specific conference session or booth, while exhibitors can connect with attendees interested in specific products and services, find speakers who are covering their products and can also identify other exhibitors who would make a good business partner.

Detailed Online Exhibitor Directory - Exhibitors can publish extended information, including a searchable product directory, current news releases and scheduled booth events. Exhibitors also can give attendees the ability to schedule appointments with booth personnel.

Press Center - Attendees can use the EventMingle portal to view all recent news releases from exhibiting companies.

Message Forums - The message forums allow people to discuss exhibitors, news releases, products, special events, exhibitor giveaway items and job postings.

“EventMingle proved to be a valuable networking tool for the IT professionals who attended our past events,” said Alex Dunne, Interop’s online executive producer. “We are pleased to partner with EventMingle again this year and are very excited to offer this networking solution to event attendees.”

“We’re very pleased to be working with the team at TechWeb again this year to create their custom networking community for Interop New York & Mobile Business Expo. includes our latest enhancements to our Daily Planner tools so each participant will now be able to use our powerful calendar and task management tools to enable them to make more appointments, see more products and network with more people,” said Jim Harrer, co-founder of EventMingle.

About Interop®
Interop® drives the adoption of technology, providing knowledge and insight to help IT and corporate decision-makers achieve business success. Part of TechWeb’s family of global brands, Interop is the leading business technology event series. Through in-depth educational programs, workshops, real-world demonstrations and live technology implementations in its unique InteropNet and InteropLabs programs, Interop provides the forum for the most powerful innovations and solutions the industry has to offer. For more information about these events visit

About TechWeb
TechWeb, the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 13.3* million business technology professionals actively engage in their communities created around their global face-to-face events Interop, Web 2.0, Black Hat and VoiceCon; online resources such as the TechWeb Network, Light Reading, Intelligent Enterprise,,, and The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, Wall Street & Technology magazines. TechWeb also provides end-to-end services ranging from next-generation performance marketing, integrated media, research, and analyst services. TechWeb is a division of United Business Media, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.

*13.3 million business decision-makers: based on # of monthly connections

About United Business Media Limited
United Business Media Limited is a leading global business media company. They inform markets and bring the world’s buyers and sellers together at events, online, in print, and with the information they need to do business successfully. They focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Their 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

For more information, go to

About EventMingle
EventMingle is the first Web-based, online social networking technology designed to cater to the tradeshow industry. EventMingle enables attendees, exhibitors and speakers to collaborate online prior, during and after the event. EventMingle improves networking among all participants while helping participants create an “action plan” prior to leaving for the event. EventMingle was launched in December 2005.

EventMingle is a wholly owned subsidiary of Specialty Match Network, a privately owned company based in Bend, Oregon. See For more info about EventMingle, contact Jim Harrer, 949-607-0980.

Jim Harrer