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henderson bas kohn

henderson bas Becomes Google Adwords Certified

Toronto agency announces recognition as qualified Google advertising professional.

Toronto, Canada, September 18, 2008 --(PR.com)-- henderson bas, Canada’s most awarded interactive agency, today announced that they have achieved official qualified Google advertising professional status.

The Google Adwords certification is a designation that is quickly becoming crucial for any agency that wants to play a major role in the online advertising field. Very few Canadian companies have received this accreditation as Google has only recently made it open to organizations in Canada. Google developed the program to ensure that users are protected from conducting business with unethical companies or organizations that do not have a high level of SEM expertise. Once a company as achieved certification, Google provides a Professional Status page to validate a company’s official qualifications.

The Google certification program is a rigorous one that stipulates that all of their requirements must be met to achieve the designation. Before a company is considered, it must have two Google Qualified employees, where each employee must achieve individual Google designations, which involves another series of requirements and passing the Google Advertising Professional Exam.
henderson bas easily qualified, as their Online Media practice has had several Google certified members on staff for the past few years. A minimum monthly campaign spend is also required to ensure companies are actively engaged in substantial SEM campaigns.

“Receiving our official Google certification is a boon to both our organization and all of our clients,” said Dawna Henderson, henderson bas President & CEO. “ This recognition is extremely important as it confirms our expertise in the SEM field and really sets us apart in this crowded marketplace as very few Canadian companies have been able achieve it.”

About Google Inc.
Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top Web property in all major global markets. Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall Web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com

About henderson bas:
henderson bas is an interactive advertising agency known for great creative that works. Some of the clients henderson bas’ works with include Capital One, Tim Hortons, Coca-Cola, Molson, Primus, Discovery Channel, Mercedes-Benz, and eBay. Learn more about henderson bas, its services, clients, and work by visiting www.TheNiceAgency.com

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Dawna Henderson