IT Asset Tracking Benchmark Shows Breakthrough RFID Innovations

ODIN study proves passive RFID is the optimal IT asset tracking technology.

Dulles, VA, October 03, 2008 --( ODIN technologies, the leader in RFID solutions, automation software, and research released the industry’s first scientific evaluation of passive RFID technology focused on IT asset tracking. The IT Asset Tracking Benchmark™ reveals passive RFID technology, including components only just available in the last few weeks, shows breakthrough performance on IT devices like servers, laptops, blades, and other high-value IT assets. The vendor-neutral study shows unequivocally that passive RFID is ready to meet IT asset inventory needs with superior operational efficiency. Through RFID, companies are able to better track and secure sensitive and costly IT hardware.

“For years, companies employed labor-intensive and cumbersome barcodes or expensive active RFID solutions to track IT assets. That paradigm is about to change. The IT Asset Tracking Benchmark™ proves there’s a better way. A way that saves time, improves accuracy, and is cost effective: passive RFID,” stated Patrick J. Sweeney II, founder of ODIN technologies. “The sensitivity and performance of RFID equipment doubles every year – we call it ‘ODIN’s law’. Finally, within the last six months the technology has emerged to make RFID the best option for tracking IT assets. It’s been a perfect storm of advances in passive technology, such as chip innovations, metal mount tag formats, and more sensitive reader circuitry. This Benchmark will have the highest impact of any we have done over the past six years because it shows the most value to a broad range of end-users.”

The ODIN study demonstrates a variety of spectacular results such as inventorying a rack of 40 servers in 12 seconds or identifying all IT equipment within a typical cubicle five times faster than manual methods with 100% accurate data entry. The Benchmark shows that RFID is best suited for IT asset tracking, however it is important that end-users understand the many nuances ODIN discovered which are critical for guaranteeing successful implementation the first time.

The IT Asset Tracking Benchmark™ is the 12th installment of ODIN’s RFID Benchmark Series™ which independently evaluates RFID equipment performance based on physics. The benchmark is designed to answer common end user questions:

How to implement RFID successfully
Which tagging solutions work and which lead to failure
How the technology is used to solve problems
How to build a business case

ODIN technologies established itself as the leading RFID integrator with more than 200 global projects completed, by leveraging labs in the United States and Europe to learn more than anyone about RFID equipment performance for end user applications. By scientifically testing each new RFID technology and product offering, ODIN brings a level of expertise to end users unmatched in the RFID industry. The ODIN engineers learn and experiment in the lab, so customer recommendations and deployments are based on hard earned lessons. Additionally, through the RFID Benchmark Series™ they hope to make RFID buyers better consumers of vendor information and increase the likelihood of successful implementations.

Accessing the Benchmark
The IT Asset Tracking Benchmark™ is available for download now at the ODIN technologies Store ( ). The cost is $1,500 for an enterprise wide business license. Educational institutions can contact ODIN for a free copy of the report.

About ODIN technologies
ODIN technologies is the leader in the physics of RFID solutions for healthcare, aerospace, financial services, oil & gas and government agencies. Global corporations on five continents leverage ODIN technologies’ expert engineers and patented RFID deployment automation and monitoring tools to achieve accuracy, speed and visibility for their RFID deployments. In addition to turn-key solutions, ODIN technologies publishes the RFID Benchmark Series™, the industry's first and most referenced head to head performance analysis of RFID equipment. ODIN’s RFID optimization software EasyRFID™ has been successfully used at dozens of companies across more than 150 sites worldwide to ensure accurate and scalable RFID implementations. ODIN serves clients from offices in Dulles, Virginia, USA, Tokyo, Japan, Dublin, Ireland and Budapest, Hungary.

ODIN technologies
Heike Schuster