NetAspects Advances Case for Web-based Brokerage Management

“Open Doors, Close Deals” with integrated suite of real estate productivity tools, branded-Websites and back office applications.

Fairfield, CA, October 09, 2008 --( Real estate brokers and agents can now manage all aspects of their business online with Sales Aspects 3.0, the sophisticated and fully-integrated brokerage management suite from NetAspects.

“Web-based solutions are the future for software in the real estate industry,” says Heath Craig, president and CEO of NetAspects. “With Sales Aspects 3.0 we’ve assembled all the tools brokers and agents require online for efficient business management and responsive client services.” This full-service approach addresses all the challenges real estate professionals face, from initial client contact through follow-up after closing. It begins with an effective Website: the SalesAspects suite combines branded, customizable site designs and templates with user content for a dynamic Web presence. Search engine optimization guides every aspect of site and content development to ensure prominent search result placement. Tracking features provide insight on which pages draw the most traffic, where visitors spend the most time.

Built into each site are NetAspect’s proprietary software modules for contact management, lead capture, automated marketing and MLS listing presentations. Users access and control all features through a customizable, secure Web dashboard. A single-entry system simplifies how and where listing data is used, whether the goal is to create a virtual tour, upload the data to the MLS or email a personalized flyer to clients.

With SalesAspects’ Customer Relationship Management functions, leads and contact information automatically feed into the contact database from Web forms. Client records can also be imported from contact management software or input by the user. Site visitors have the option of signing up for automatic email alerts on new listings, and all contacts can be enrolled in automated drip marketing campaigns set up by the agent or broker. The entire contents of the contact database, related activity and history for each, are readily accessible to authorized users through their Web browser.

SalesAspects Mobile, new to version 3.0, gives users instant access to all the information stored in the system, as well as real time searches of the latest MLS listings, over compatible cell phones. “Agents and brokers are becoming more reliant on their phones for productivity in the field, and need some features of SalesAspects available to them at all times,” observes Craig. “SalesAspects Mobile delivers instant access to client records, their calendar and MLS searches. With a simple click, they can call or text their clients, or forward listing information.”

Brokers will realize compelling benefits from this fully-integrated solution in the comprehensive array of back-office functionality also built into the system. SalesAspects serves as a company-wide intranet for communications, information and financial management. Through their dashboard interface, brokers and managers have a window on all aspects of the business including client data, agent productivity, financial transactions and business accounting. Standardized and user-defined reports provide easy insights into agent productivity, or complex evaluations and projections of company-wide progress toward reaching specific goals.
 “We recognize the many challenges brokers face because of our own background in real estate,” sums up Craig. “With that understanding, we’ve designed SalesAspects to be the one solution they need to run their business more effectively, recruit top producing agents and claim the lead as the technology leader in their market area.”

Founded in 2000, NetAspects is a certified RETS/MLS data aggregation provider working with more than 140 MLS systems throughout North America. For more information, visit the NetAspects Website, ( or contact Ryan Crain, creative/marketing director. at 866.399.8060

Net Aspects, Inc
Don Locke