Mitch Levinson Elected to the Institute of Residential Marketing’s Board of Trustees

Atlanta, GA, October 10, 2008 --( The National Association of Home Builders’ (NAHB) Institute of Residential Marketing (IRM) announced this week the election of Mitch Levinson, MIRM, CSP, MBA to the IRM Board of Trustees. Elected to the Board for a three-year term by his peers, Levinson will provide leadership and guidance on the development, enhancement, and promotion of IRM products and services.

“I’m excited about Levinson’s election to the IRM Board of Trustees and look forward to working closely with him,” said Joshua Dick, executive director of NAHB’s National Sales and Marketing Council (NSMC) and IRM. “Levinson’s experience in the industry coupled with his dedication and proven leadership to NAHB and IRM will help us continue the great tradition of providing excellence in education for our valued members.”

Mitch Levinson is managing partner with mRELEVANCE, an Internet marketing, public relations and social media agency focused on meeting builder and developer needs in a changing market place. As a Multi-Million Dollar Sales Producer who earned an MBA in Computer Information Systems and eCommerce, Levinson brings a unique perspective and experience to the field of technology in real estate. A favorite instructor of Internet and Technology courses with several local home builders Associations, Levinson has upcoming presentations scheduled at Atlanta HBA, HBA of Greater Chicago, Des Moines HBA and the International Builders Show. Levinson is known for his analytical approach to Internet marketing and ability to provide strategy on comprehensive programs that encompass websites, email marketing, lead and prospect management, branding, public relations and social media. Levinson is also president and founder of MLC New Home Marketing and MLC Realty.

About IRM: Founded in 1977, the Institute of Residential Marketing (IRM) is the educational arm of the NAHB National Sales and Marketing Council (NSMC). The Institute was created to guarantee the highest skill level of sales and marketing professionals for the housing industry. The IRM offers several prestigious educational designations, including Certified New Home Sales Professional (CSP), Master Certified New Home Sales Professional (MCSP), Certified New Home Marketing Professional (CMP), and Member, Institute of Residential Marketing (MIRM). The IRM also recognizes an elite group of members, known as Fellows, who have demonstrated exceptional dedication to promoting sales and marketing education throughout the building industry. For more information, visit

ABOUT NAHB: The National Association of Home Builders is a Washington, D.C.-based trade association representing more than 235,000 members involved in home building, remodeling, multifamily construction, property management, subcontracting, design, housing finance, building product manufacturing and other aspects of residential and light commercial construction. Known as "the voice of the housing industry," NAHB is affiliated with more than 800 state and local home builders associations around the country. NAHB's builder members will construct 80 percent of the more than 1.08 million new housing units projected for 2008.

About mRELEVANCE: mRELEVANCE, LLC, is a public relations, Internet marketing and social media firm designed to meet client needs in a changing marketplace by building online and off line relationships that are relevant to client success. Combining the talents and resources of public relations and social media firm Flammer Relations with the power of Internet marketing services at MLC New Home Marketing, mRELEVANCE implements a combination of traditional PR services and up-to-date Web 2.0 tools (e-mail marketing, search engine optimization, social media and others) to create relevant results for clients.

With offices in Atlanta and Chicago, we can connect your company with buyers and build relevant relationships nationwide. For more information, visit or call 770-383-3360 or 847-259-7312.

“…mRELEVANCE…because all MARKETING should be RELEVANT…”

Carol Flammer