Princom Announces Integration of MenusWWW and Watswer: Global Dining Site Now Powered by WatsWer

MenusWWW, Princom’s popular dining site for restaurants, cafes and caterers announces a new interface which allows consumers to find what they want in a dining experience and where to find it based on location with the new WatsWer search technology.

Sydney, Australia, October 15, 2008 --( Princom Pty. Ltd, an Australian technology company, announced today an expansion for, its online dining service and Web site. Menus WWW is a venue for the consumer to find and contact restaurants, cafes, caterers and other dining venues. The website serves the retail food service industry by providing a full spectrum of product delivery options.

MenusWWW has been established as a premier dining site with thousands of customer enquiries since its conception in 2006. Some of the popular features are direct enquiry, direct booking, online ordering, mobile access and special offers. The site allows the food service owner creative control of product delivery from start to finish and is a complete packaging solution.

Beginning today, dining devotees from around the world can now benefit from the addition of WatsWer, a search engine created by Princom. WatsWer’s integration gives MenusWWW unique search capability which has not been seen before. The Princom team created Watswer to bring food services and customers together by making local dining search easy and effective.

Ari Pefkos stated, "Incorporating the advanced Watswer technology into MenusWWW has facilitated expansion to a global market. Local diners as well as out-of-town visitors can discover what’s new in a local area or which venue has that special dish one can seldom find when away from home. We are continuing to expand our association with online partners to bring rich local content to MenusWWW which will benefit both the consumer and the restauranteur.”

89% Percent of consumers say they have researched a restaurant online before dining there. Of those 89% of consumers, 57% indicated that prior to selecting a restaurant they view the restaurant’s Web site. And 33% view other consumer’s reviews online prior to dining (AIS Media)

While searching for a restaurant while traveling:
-32 % of customers would like directions on Web site
-28% wanted menu selections with pricing on Web site
-23% wanted an online rating/review system on a restaurant’s Web site (AIS Media)

Menus WWW and Watswer together combine these elements. MenusWWW is simple to use and crisp in its interface so that venue presentation is the focus. The consumer chooses what kind of cuisine and where they want to find it by area. The integration of dynamic live mapping technology ensures the customer can find the location easily without having to access another map site.

Customers can book ahead with their favorite place or search for something new in their area. Frequent travelers can eliminate some of the guesswork out of finding a place to dine at their chosen travel destination. Mobile access allows all customers to find information on-the-go. The reviews and ratings offer insight from experienced diners so that first-time visitors to a local eatery can decide what might appeal to them from the diner’s point of view. Once diners decide, they can then book online or order directly.

Ari Pefkos stated in closing “We are excited about this new development and what we believe it will offer both the diner and the local business eatery. The integration of these sites will put simple but powerful tools in the hands of both the consumer and the business owner. We look forward to what we hope will be an enjoyable experience for the dining community. “

About Princom

Princom Pty. Ltd. is an Australian-based technology company with 23 years of experience in developing successful business solutions that now shape online communities.

For further information or media enquiries contact Ari Pefkos at +61-2-95522800


Princom Pty Ltd
Ari Pefkos
+61 2 9552 1511