Former Gold Star CEO to Lead Expansion of Cincinnati Mexican Restaurant Chain

Margaritas Mexican Restaurants Plans Aggressive Expansion to All Greater Cincinnati Markets.

Cincinnati, OH, October 17, 2008 --( Former Gold Star Chili CEO John Sullivan has traded in his cheese coney for a burrito, having been tapped to assist Cincinnati based Mexican Restaurant chain Margaritas with its expansion efforts. The Margaritas team has the advantage of Sullivan’s leadership abilities from more than 40 years experience in restaurant operations, marketing and franchise development. As a consultant, Sullivan will lead efforts to grow the chain and will actively seek licensees to expand the brand into the western and northern suburbs.

Under Sullivan’s 18 years as Gold Star Chili CEO, the company was positioned as a regional restaurant and grocery icon. The restaurant was selected as “Small Business of the Year” and received the “Ohio Award of Excellence,” among numerous additional accolades and achievements. Sullivan also worked with Burger Chef and Hardee’s Food Systems. “I have been very impressed with the quality of the food and Margaritas ability to build a strong customer base. I believe this concept has great potential, and I am proud to be part of the expansion plans,” Sullivan said.

According to Margaritas founder Tony Vanjohnson, Margaritas Restaurants and its licensees will benefit from Sullivan’s expertise in providing growth opportunities for the restaurant chain, and ensuring a consistent, festive, top quality restaurant experience for customers. “He is genuinely committed to our goals, and possesses the knowledge to turn the Margaritas License into an iconic Cincinnati brand,” Vanjohnson said. “We believe his proven track record of ensuring success will aid our organization in its continued growth for years to come.”

Sullivan has been a Cincinnati resident for more than 30 years and has previously served on the Governor’s Small Business Advisory Council, the Governor’s Workforce Policy Board, Board of the Cincinnati Fire Museum, Board of the Cincinnati Regional Chamber of Commerce, Chairman of the Cincinnati Institute of Small Enterprise and President of Kenwood Country Club.

About Margaritas
Since its beginnings in 1998, Margaritas currently has six Greater Cincinnati locations serving up their signature dishes and drinks to visitors of popular local eatery. The restaurant has been awarded the title of Cincinnati’s Best Margarita and best Mexican Restaurant by area food critics, and is a recognized leader in interactive dining experiences. More information about locations or licensing opportunities can be accessed at: or by calling 513.721.3147.

Media Contact: Rodger Roeser, Eisen Management Group

Rodger Roeser