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LegaliMarketing: How Law Firms Can Survive Market Turbulence

London based iMarketing Advantage introduces a pioneering online club: LegaliMarketing. This internet marketing portal for legal professionals such as lawyers would help them increase client base and revenues.

London, United Kingdom, November 18, 2008 --( LegaliMarketing, a leading Online Marketing Firm announced the launch of an exclusive Internet Marketing Club for lawyers and Legal professionals all over the United Kingdom.

Due to current economic crisis, thousands of jobs have been lost in UK. Not just the employees of the respective organizations but even lawyers working with financial firms and other companies who are directly involved in the current crisis have not been spared. Many lawyers have lost important clients and the ones who are directly employed by financial companies have lost their jobs completely.

But luckily for the lawyer community, the internet has come to their rescue in a big way. Since a year, legal networking websites have been growing in popularity. According to research done, the current ad slowdown is unlikely to affect internet much. With 27% of Internet growth in UK and 20% expected for next year, Lawyers are more likely to increase response to Online Marketing. Few lawyers even claim that they have stopped using traditional forms of marketing completely and are using Online marketing tools to promote themselves and interact with potential clients.

LegaliMarketing is aimed at helping owners and business managers of legal services firms who want to grow their business. Its membership is beneficial for law firms with inadequate business growth and lesser visibility. LegaliMarketing is supported by several professionals and domain experts who understand the backgrounds of lawyers and share best practices and viewpoints in a language they understand.

"In an economic downtown, reduced spending on key marketing programs can be detrimental to the health of law firms. It is important that instead of reducing the marketing budget, firms should invest in more effective ways such as Internet Marketing from where they can get a faster return on investment. Competition is fierce than ever and those using these effective tools will win in the longer run." said Nitin Dhawan, Founder and CEO of LegaliMarketing.

“Internet Marketing is practiced confidently by those who understand it. LegaliMarketing not only simplifies Internet Marketing, it makes it practicable for a legal professional. Besides sharing expert content it stimulates discussions between its members so that they end up discovering smarter ways to grow.” Nitin added.

The LegaliMarketing club membership is free to join and entails various benefits such as;
• Internet Marketing ideas simplified in the context of legal professionals.
• Examples and cases of several legal professionals who have benefited from these techniques.
• Knowledge & Insights on how internet marketing should be used through articles, videos and discussions.
• Sample Internet Marketing implementation plans, do-it-yourself kits and checklists to manage one's marketing campaigns.

At last there is a proponent of jargon free, end user friendly solutions for the legal community. LegaliMarketing is designed based on Web 2.0(user driven content model), so its members can define the direction it takes going forward.

About iMarketing Advantage
iMarketing Advantage, founded in 2007, is a consulting service business specializing in internet based marketing. It is focused on building business centric internet marketing products for professional such as Lawyers, Real Estate Agents, Management Consultants and Health Practitioners.

iMarketing Advantage helps its customers get benefits through customer focused, interactive marketing services that are ‘end result’ oriented marketing innovations. The company was founded in London, where it is based and now also has a back-office in India with plans to open a sales office in the US in the near future.

Contact Information
iMarketing Advantage Ltd
Donna Campbell
(0)845 457 9669

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