WOmen @ Work Founder and Technical Services Inc. President Featured in Enterprising Women Magazine

Durham, NC, January 18, 2009 --(PR.com)-- Lisa Pineiro, president of Technical Services Inc., a privately held electrical training and recruiting firm, and founder of WOmen @ Work, a nonprofit organization dedicated to encouraging young women to explore traditionally male-dominated construction fields, has been featured in Enterprising Women magazine. In the article, published in the magazine’s January issue, Pineiro discusses what its like to work in a traditionally male-dominated industry, how she asserts herself as a leader and why she promotes career opportunities in construction to young women. For more information or to access the article, visit www.enterprisingwomen.com.

“I am honored to be featured in Enterprising Women,” said Pineiro. “Educating women of all ages about careers in male-dominated industries is very important to me. I am proud to speak on the subject.”

About WOmen @ Work:
WOmen @ Work is a nonprofit organization dedicated to encouraging young women to explore traditionally male-dominated construction fields. The organization was founded by Lisa Pineiro, a former cosmetologist who now owns her own electrical training and recruiting firm, Technical Services Inc. (TSI), in Durham, N.C. Pineiro saw the shortage of women in the construction industry and knew that this was a missed opportunity for many young women. As a result, Pineiro formed WOmen @ Work to persuade middle and high school age girls to embrace construction and other trades as a viable career path. Pineiro travels throughout the Southeast to spread her message through a hands-on program that allows young women to learn and exercise skills in construction. For more information, call Lisa Pineiro at (919) 620-8909.

About Enterprising Women Magazine:
Enterprising Women, with headquarters in Cary, N.C., is the nation’s only women-owned magazine published exclusively for women business owners that chronicles the growing political, economic and social influence and power of entrepreneurial women. The magazine provides a friendly meeting place, a public forum and a national stage for the critical issues confronting women’s businesses and daily lives from the unique perspectives and experiences of entrepreneurial women. For more information, please visit www.enterprisingwomen.com or call 919-362-1551.

Patty Briguglio
MMI Associates, Inc.
(919) 233-6600
patty@mmimarketing.com
PR Firms Raleigh, NC

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