ICON MODELS Toronto Partner Up in China

Icon Models Toronto and PT Models China Partner Up.

Toronto, Canada, February 19, 2009 --(PR.com)-- Over the years, Icon Model Management, Toronto has seen significant growth and fantastic success with its models as well its clients. Icon models, with its highly knowledgeable and dedicated staff, work with models to provide a long-lasting career in all aspects of the industry, including print, commercial, video, television and more. Part of Icon’s philosophy is to consider each model individually, taking into account his or her strengths, weaknesses and personal circumstances. Icon believes that tailoring each model’s career will allow them to prolong it to its utmost potential, and will essentially provide the model and the agency with more opportunities. Such approach has proven to be successful, as Icon’s models have appeared in numerous print campaigns for some of the world’s most recognized designers. Their models have also appeared in television ads, shows, films, music videos and print ads. The endless knowledge and ample experience of the Icon Models’ staff allow them to represent models internationally throughout five continents. Their knowledge and understanding of the various markets of the industry also allow Icon to provide their models with numerous opportunities in each of the divisions. The agency has embarked on various ventures within the industry in order to connect to and to network with the model and talent industry on a worldwide scale.

One of such endeavors began in 2007, when Icon took a huge step in the international modeling industry, by partnering up with another noted agency, PT Models, located in Taipei, Taiwan. PT Models was established in 1983 and has since expanded internationally, starting with Japan, Singapore, Hong Kong and Korea in 1995. By 2002, due to the agency’s increasingly rapid growth in China, a branch was established in Shanghai. PT Models has already expanded its business to Canada once before, by establishing a scouting office in Vancouver.

Both, PT and Icon are growing agencies but that have already established a strong mark on the model and talent industry. Both are dedicated to their models, and continue to build strong relationships with existing and new clients in order to maximize the models’ work potential and opportunities. This new partnership will undoubtedly result in new endeavors and relationships, which will bring the best possible opportunities to PT and Icon’s existing and aspiring models.

Icon Model Management
Anastassia Lavrinenko
The Fashion Building
130 Spadina Ave., suite 402
Toronto, Ontario, m5v 2l4