Invisible Children Releases New Film in Preparation for World Event

San Diego, CA, March 12, 2009 --(PR.com)-- Invisible Children, a media-based organization dedicated to ending Africa’s longest-running war has released their latest and most controversial film to date, ‘The Rescue of Joseph Kony’s Child Soldiers’, in a radical bid to mobilize the international community to seek justice in Central East Africa. The launch of their film is the first of its kind, streaming in its entirety on their new website, in an effort to rally support and spread awareness about the plight of child soldiers to a worldwide audience in preparation for their 100-city World Event on April 25th.

Their mission will take them to nine countries worldwide, with the film being shown to thousands of people through their World Tour, a grassroots initiative unique to the organization- as volunteer representatives take the film to schools, churches, concerts and coffee shops throughout the US, Canada, Mexico, Australia, New Zealand, the United Kingdom and Ireland with a call to action: be a part of history.

‘The Rescue’ profiles elusive rebel leader, Joseph Kony who has terrorized northern Uganda, and more recently the Democratic Republic of Congo, Central African Republic and southern Sudan, igniting a new urgency for global attention. It also exposes groundbreaking testimonies from child soldiers, forced to fight amongst the ranks of the LRA. This powerful 35-minute piece of media will serve as a worldwide catalyst to combat apathy and injustice, and empower a generation to take action towards a forgotten war.

"It's frightening that this war has now grown into an international crisis," says Jason Russell, co-founder of Invisible Children. "We need to respond with an international body of activists to increase the visibility of this conflict and end Joseph Kony's reign of terror.”

For 23 years, the region has been consumed by conflict. Despite a ceasefire called between the Lord’s Resistance Army (LRA) and Ugandan government, efforts toward peace were stalled on several occasions by Kony’s refusal to sign the final peace agreement. In early 2009, the Ugandan government and surrounding countries launched a military operation intended to defeat the LRA and capture the rebel leader. The LRA retaliated by murdering and displacing thousands of civilians, while abducting hundreds of children to fight amongst its ranks. A war originally contained within Uganda’s borders has now evolved into a widespread regional crisis, prompting massive international attention.

The film precedes Invisible Children’s third Awareness Event, following the Global Night Commute in 2006 and Displace Me in 2007 which included nearly 150, 000 people collectively. The attention generated from these events widely contributed to the start of the peace talks. The political impact of this event is anticipated to be historical not only for northern Uganda and surrounding areas, but for the power of the new generation of activists.

Nine countries. 100 cities. One collective voice: bring the child soldiers home.

About Invisible Children, Inc.
Invisible Children is a social, political and global movement using the transformative power of story to change lives. By inspiring youth culture to value creativity and sacrifice, the movement fuels the most effective, adaptable and innovative programs in the world. Programs focus on long-term development through education and economic opportunities, while awareness and advocacy efforts focus on educating and inspiring the Western world to use their unique voice for change. The organization was created after the release of the 2004 film “Invisible Children: Rough Cut,” a revealing documentary about the plight of child soldiers in northern Uganda. For more information visit, www.invisiblechildren.com.

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Invisible Children
Clay Barron
(619) 562-2799
www.invisiblechildren.com
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