TrialX Twitter Application Lets You Find Clinical Trials That Match Your Health Conditions with Its ‘Do It Yourself Model’

Trialx Twitter app lets you find matching clinical trials. With a simple tweet (i.e. @Trialx CT 55 yo female with multiple sclerosis), The app will tweet back with a link containing the matching trials, in less than 2 minutes.

New York, NY, April 20, 2009 --(PR.com)-- For long, the healthcare industry has been plagued with the challenge of finding suitable patients for clinical trials. Currently available solutions are expensive, generic, time consuming and importantly, require both patients and investigators to go through multiple middle channels to discover each other and engage in clinical trials.

Well not anymore. TrialX (http://TrialX.org), with its unique online 'Do it Yourself' model focused on patients and clinical trial investigators, aims to change the dynamics of this industry by enabling patients to find new treatments in an easy and timely manner. TrialX leverages technologies such as Personal Health Records (PHR), social media and computational methods, to empower patients and investigators with the tools to find and connect with each other effortlessly. Using TrialX, a participant can import their PHR information from Microsoft HealthVault, Google Health (TrialX is the only company in this space to be fully integrated with these PHRs) or Indivo, find the most suitable clinical trials based on their health profile and email the trial investigator, all in a matter of a few clicks. On the other hand, an investigator can submit their approved clinical trials on the TrialX website, recruit eligible participants and track the responses.

TrialX has launched a Twitter Application (http://blog.trialx.org/) that allows users to find clinical trials that match their health profile. All you need to do is to send TrialX a tweet or a direct message such as '@TrialX CT find studies for my father, 62 with pancreatic cancer in Raleigh area' or '@Trialx CT 55 yo female with multiple sclerosis', The app will tweet back with a link to a TrialX page containing the matching trials, in less than 2 minutes.

TrialX's innovative technology provides critical advantages to all key players in this value chain, as described below:

The TrialX Advantage for Trial Participants

- Enables patients to enter their information on the website or use their PHR information to find clinical trials, all in a secure and confidential manner.

- Provides a direct messaging platform to communicate with investigators and drafts emails to reduce manual effort.

- Patients can set up personalized alerts for matching trials.

- Offers community driven knowledge base for each individual trial.

The TrialX Advantage for Investigators and other Clinical Trial Stakeholders (such as Investigators, CROs, Hospitals and Sponsors)

- Ability to list trials and use tools to customize content and design of each trial page.

- Reduces time to find, match and recruit patients, resulting in lower costs to develop a drug and realizing lost revenue.

- The matching technology provides very specific patient leads thus reducing false positives and increasing enrollment success rates significantly.

- Find and contact patients through the secure messaging system.

- Provides tools to market trials on the Web and to view performance analytics.

The web has become an important resource for patients to search for health information and thus offers tremendous opportunity for patient recruitment outreach. As per the Pew Internet and American Life data, 80% of Internet users in the US research their health information online. TrialX aims to capitalize on the e-patient phenomenon through its proactive “Do it Yourself" model that provides significant value added services to both patients and the medical community.

About TrialX

TrialX (http://TrialX.org) is an online, easy to use and secure platform for patients and investigators to connect, communicate and enroll in clinical trials. It leverages technologies such as PHRs and is among the leading innovators in the Patient Recruitment 2.0/Clinical Trials 2.0 space.

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Trialx
Priyanka Agarwal
832 892 3762
www.trialx.org
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