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Horticultural Asset Management

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Horticultural Asset Management Establishes New Tool for the Real Estate Industry


Horticultural Assessments Provide Real Estate Professionals With Additional Tool When Selling A Property.

Raleigh, NC, July 27, 2006 --(PR.com)-- Doug Cowles, executive vice president and COO of Horticultural Asset Management, Inc. (HMI), has announced that the firm has developed a Horticultural Assessment that can be utilized by property owners and real estate professionals to determine precise replacement valuations for trees and shrubs on a property. Real estate agents and brokers can utilize the asset valuations and care instructions provided within the Horticultural Assessments as a resource to highlight and explain the value of the exterior portion of the property. HMI’s Horticultural Assessments include full color photographs and detailed care instructions and plant descriptions authored by renowned horticulturist Dr. Michael Dirr.

“Many high-end property owners and builders have invested a great deal in the landscaping of their property. The HMI Horticultural Assessment helps home buyers quantify the value of that landscaping in relation to the listing price of the property,” said Mary Biathrow, Certified Residential Specialist (CRS) and Executive Sales Vice President at York Simpson Underwood. “The assessment is a detailed analysis of the landscape assets that the seller can provide to the buyer at closing, with informative suggestions for the continuing care of those trees and shrubs. As well, the new homeowner will have a complete inventory list and replacement values for any future insurance and/or tax requirements.”

“It has previously been difficult to quantify the value of landscape assets on a property, which has made it complicated to display this value to a potential home buyer,” said Cowles. “Because our assessments provide precise values through a report that is easy to understand, agents and brokers can clearly discuss this information and its benefits to the property owner.”

About Horticultural Asset Management, Inc. (HMI):
Horticultural Asset Management, Inc. provides revolutionary products and services that are utilized by green industry professionals as well as experts in the tax, insurance and real estate industries. HMI’s Horticultural Scientific Standard (HS²™) enables HMI Horticultural Assessments to provide accurate replacement costs for landscape assets. The replacement cost valuations provided in the HMI Horticultural Assessments can help property owners recover from the loss of landscape assets and they also provide valuable information to those purchasing properties. Also included in the HMI Horticultural Assessments is the Michael Dirr Plant Guide, written by renowned instructor and author Dr. Michael Dirr. The plant guide provides customized care instructions, as well as photographs and plant descriptions. For more information or to view a sample HMI Horticultural Assessment please visit the Web site http://www.moneygrowsontrees.com or call 866-937-6468.

Patty Briguglio
MMI Associates, Inc.
(919) 233-6600 • (919) 233-0300 (fax) 
patty@mmimarketing.com
7406-H Chapel Hill Road
Raleigh, NC 27607

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Contact Information
Horticultural Asset Management
Patty Briguglio
9192336600
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