IDX Search Tools Give ERA Insite’s Monica Cooper an Advantage in the Real Estate Market

Eugene, OR, July 28, 2006 --( Eugene based IDX, Inc. today announced the addition of ERA Insite’s Monica Cooper to its suite of real estate clients. Cooper now uses IDX, Inc.’s primary application, IDX Broker, to display and completely integrate Multiple Listing Service (MLS) listings on her personal website. This allows her to retain leads generated from direct traffic, rather than losing out to the listing broker through the use of traditional framed MLS search tools.

The IDX Broker application provides agents, brokers and other real estate professionals with the tools needed to create a competitive advantage in a growing real estate market.

The objective in developing a website with an integrated IDX/MLS data feed is to generate new leads quickly at a low cost to the client. With automatic email announcements, custom client home views and advanced admin and integration controls, Cooper’s clients now have access to the entire MLS database on her website. This gives her website an advantage over those that don’t integrate the MLS listings with the IDX search tools and gives her listings free advertising on other real estate websites that also display the MLS data.

Additional benefits of using IDX Broker Pro include the ability to automatically create featured listing pages, check the status of new MLS listings and generate automatic emails 24/7.

About Monica Cooper
Equipped with 12 years of real estate experience, Monica Cooper assures her clients a fast, accurate and profitable sale. Cooper has received the ERA Insite Realty Diamond Sales Award and the Westchester Board of Realtors Silver Award two years in a row. As a member of the ERA Multi-Million Dollar Club, Cooper is committed to making her clients’ happiness her top priority.

About IDX, Inc.
IDX, Inc. creates solutions to connect sellers with buyers using innovative server-side technology. Headquartered in Eugene, Oregon, IDX, Inc. specializes in advanced web-based application development for industries and businesses worldwide. IDX Broker, the primary application developed by IDX, Inc., helps inventory and real estate professionals generate more new leads at a low cost to the client. For more information please visit

IDX, Inc.
Mary French
(866) 892-2133