Di Kennedy Cosmetics - Taking the Guesswork Out of Applying Make Up

Di Kennedy, the Official make up supplier for Miss World Australia 2006, set about demystifying make up brushes, with a simple addition… labels on the handles of her Signature Pink Brushes.

Seaforth, Australia, July 29, 2006 --(PR.com)-- With so many women totally confused when it comes to the dazzling array of make up brushes on the market, Di Kennedy Cosmetics has solved this confusion with her sexy, but smart cosmetic brushes, with short, portable handles that are labelled with their use.

Di Kennedy Cosmetics aims to be reflective of the cultural diversity of the Australian market, as well as catering women of all ages. In line with her goal to help real women to celebrate their own unique beauty, Di Kennedy Cosmetics runs workshops to teach women how to incorporate simple, quick and effective make up techniques into busy lives.

“Not many of us are make up gurus, nor do many of us have all day in front of the mirror,” Di comments. “I demonstrate how to use brushes and simple application techniques. The main issue I found was that women were totally confused when it came to which brush to use for what. I recommended that women wrote the purpose of the brush on the handle, but then I thought, why don’t we just get them printed onto the handle? So that’s what we did.” The wallet that hold the brushes is black, slimline and sleek, with the seven pink handled brushes sitting neatly inside, so it can be taken on business trips, fits in a desk drawer or on the dressing table, and most of all so it is used.

“I have a bathroom cupboard full of broken promises, and the last thing I wanted was for something with my name on to be in the same cupboard. I discourage women from buying something that they won’t use, it defeats the purpose of me doing this.” The feedback Di gets from the workshops is that women love the brushes and more importantly, use them everyday, and enjoy doing so.

As the official make up supplier for Miss World Australia 2006, Di Kennedy has trained Sabrina Houssami, this year’s Miss World entrant, how to apply her make up for daytime, stage and her many public appearances, with this power packed Signature Pink Brush Set at the core of her make up routine.

For more information on this and other Di Kennedy Cosmetic products please contact Di Kennedy on:

T/F. 61 2 9949 9001 MOB. 0405 324 369

Di Kennedy Cosmetics
Di Kennedy
61 2 9949 9001