Irvine, CA, June 12, 2009 --(PR.com
)-- Event Screen Holding, Inc. (Event Screen) and Battelle Energy Alliance, LLC (BEA), the management and operating contractor of the Idaho National Laboratory (INL) under U.S. Department of Energy (DOE), have entered into an exclusive licensing arrangement, whereby Event Screen will now have the exclusive rights to the digital technology it has used over the past few years at high profile events and venues, screening guests for unauthorized items, utilizing proprietary hardware and business model.
The agreement allows Event Screen to commercially further develop, manufacture, use, sell, and distribute processes and products embodying the licensed patent of method for detecting the presence of a ferromagnetic object.
The cutting-edge technology has been used at well over 200 high-profile events for the past few years; including major award shows such as the Golden Globe Awards, MTV Movie Awards, Teen Choice Awards, GRAMMY Celebration, countless movie premieres, concerts, and other red carpet, as well as sporting events, along with corporate functions and meetings, to detect cell phones and cameras to prevent industrial espionage, or sensitive content.
Unlike the analog systems used at the airports, Event Screen systems do not alarm at all metals. In fact, a faster throughput is achieved by eliminating unnecessary wanding, pat downs, removing of keys, coins, jewelry and other items of no concern.
The computer monitor attached to the digital system with magnetic sensors cleverly disguised in truss tubing displays the location, quantity, and the density of the potential unauthorized objects, not rendering an image of the person’s naked body, without any interference from the LCD monitors attached on the opposite side facing the entrants, displaying commercials from sponsors, and/or event/venue messages to guests.
Unlike metal detectors, the technology is passive, unobtrusive, and fast. The non-invasive systems are also a marketing tool for high profile events and clients, with security technology built-in as an added option.
Law enforcement and security firms that have seen and experienced the technology first hand, praise it for its ease of use and as an enhancement of their overall safety plan. Venues embrace the systems for elevating their operational standing, and having the option to replace or enhance their detection methods, ensuring peace of mind for guests, as well as the sponsors and their brand.
Sponsors love the Event Screen business model of integrating marketing and screening, and the interactivity it affords their audience who are both informed and entertained, while they are directed to engage in the sponsors’ campaign, both on site as well as online.
Guests and attendees who have passed through these systems remark that they belong at the airports; and in fact, demand of the venue their use at follow-up events. The positive association is a much-welcomed tool for sponsors; along with the new sponsorship category of entry-point guest screening that had not existed until now.
Event Screen has created several solutions to enable venues access to the technology at no added cost, while allowing sponsors to take advantage of the interactive options and engagement of activation, all leading to instant action and by the right demographic.
For additional information about Event Screen contact Metin Odemis or visit www.eventscreen.com. Please contact the company if you would like to schedule a demonstration, or rent systems for your next event. The company is also currently accepting letters of intent from venues looking to have these systems installed permanently at their facility without any additional cost to their overall security budget.
About Event Screen
Event Screen is an Interactive Marketing company specializing in Event Marketing and Event Screening Solutions. Utilizing the latest discreet digital screening technologies at entrances to high profile events, combined with LCD screens that display video and advertising by corporate sponsors, the company is currently expanding its operations throughout North America.
About Battelle Energy Alliance (BEA)
Battelle Energy Alliance, LLC provides development contract services for laboratories. It provides its services to establish Idaho National Laboratory that offers nuclear energy research, development, demonstration, and education services. The company is based in Idaho Falls, Idaho. Battelle Energy Alliance, LLC is a subsidiary of Battelle Memorial Institute.
About Idaho National Laboratory (INL)
INL is one of the DOE's 10 multi-program national laboratories. The laboratory performs work in each of the strategic goal areas of DOE: energy, national security, science and environment. INL is the nation's leading center for nuclear energy research and development. Day-to-day management and operation of the laboratory is the responsibility of Battelle Energy Alliance. For more information visit www.inl.gov.