Pleasanton-Based Wealth Management Associates Taps Into Technology with Sweeping New Marketing Campaign

Wealth Management Associates Launches Sweeping New Marketing Campaign

Pleasanton, CA, July 15, 2009 --(PR.com)-- Wealth Management Associates, one of the Bay Area’s premier independent wealth and financial planning companies today announced it was rolling out a sweeping new marketing and advertising campaign designed to unite traditional marketing with today’s innovative marketing tools including eMarketing, social networking and blogging.

The Pleasanton-based firm—which is owned and operated by Pleasanton resident and 2010 North Pleasanton Rotary President Elect, Brian Damiani, CFP®—services more than 200 families in financial planning, retirement planning and insurance, among other services*. Wealth Management Associates announced its sweeping new marketing and business building campaign to its client base this morning via an impressive new eNewsletter known as WMA Market Update and followed that announcement with a posting on FaceBook and LinkedIn.

“From a marketing standpoint, it is extremely important to evolve our company image over time,” said Damiani. “We have been servicing our clients since 1989 and it was time for a total facelift. Our new marketing materials are clean and crisp and keep with current design trends. Most notably and possibly most exciting to me, however, is our use of current Web marketing and business building tools including our new interactive website, www.wealth-mgt.net, as well as our weekly blog and our new use of the social networking sites FaceBook and LinkedIn.”

The company’s website provides clients and visitors with important information including access to important investment related articles, up to the minute updates on the NASDAQ and S&P 500, stock and fund quotes, portfolio and mutual fund access, industry news, blog postings and more. Website visitors may also register for a free subscription to Wealth Management Associates’ monthly eNewsletter by simply clicking the WMA Market Update link on the home page and submitting their e-mail.

Damiani says this campaign is especially needed in today’s challenging economic times. “The tools we are launching are designed to keep our clients abreast of current market conditions and empower all interested individuals with important information about investing, planning for retirement and just staying in tune with what is going on in the marketplace. The various layers of economics and estate law can be overwhelming for many people so our goal is provide information to our clients and the community at large so they can stay in tune with current conditions and make better, more informed decisions about their financial future.”

Today’s announcement marks the first total redesign of Wealth Management Associates since its inception in 1989. The new marketing campaign includes advertising, direct mail, eMarketing through the company’s WMA Market Update eNewsletter, weekly blog postings about the current state of the market and direct commentary from Damiani regarding recent national and global economic conditions, and the use of social networking sites like FaceBook and LinkedIn.

“Our goal was to unite traditional, proven marketing tools with innovative networking techniques that we believe have leverage in today’s web-based world,” said Damiani. “I think we’ve done that and we’re excited to see where it takes us.”

For more information, contact Wealth Management Associates at 925.462.6007 or visit the company online at www.wealth-mgt.net.

*Securities and investment advice offered through Transamerica Financial Advisors, Inc. A Registered Broker/Dealer and Investment Advisor Member FINRA & SIPC. Non-security products and services or tax services are not offered through Transamerica Financial Advisors, Inc.

About Wealth Management Associates

Wealth Management Associates is a leading independent financial planning and wealth services company which operates three offices in Northern California. The company’s headquarters is located in the heart of Pleasanton, in the town’s quaint downtown located at 400 Main Street, Suite 200. The company is owned and operated by Certified Financial Planner® Brian Damiani. Over the years the business has been transformed into an organization focused on helping families and individuals to meet their financial goals by providing comprehensive financial planning. Now servicing more than 200 families and individuals, Wealth Management Associates offers the following services: accelerating personal wealth, designing financial portfolios, 401K and IRA management, estate preservation, retirement planning, asset allocation, risk management and life and medical insurance for small businesses and individuals. For more information, please visit www.wealth-mgt.net or call 925.462.6007.

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Wealth Management Associates
Kacie Ricker
925.462.6007
wealth-mgt.net
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