Founders of Kafe Warisan Appoints Bule|Fusion Worldwide to Launch MÉTIS Restaurant and Gallery

Experiential Marketing Agency Selected to Engage Audiences with New Brand in Bali.

Washington, DC, September 02, 2009 --(PR.com)-- The founders of world-renowned Kafe Warisan have selected Bule|Fusion Worldwide as its new marketing agency partner to launch MÉTIS Restaurant and Gallery coming to Bali, Indonesia. Bule|Fusion Worldwide will be tasked with creating a new, iconic Bali brand, including corporate identity design, core messaging, Web development, interactive marketing, public relations, advertising and strategic counsel.

“We selected from a field of exceptionally talented agencies located across the world. Bule|Fusion Worldwide is the best fit for MÉTIS Restaurant and Gallery based on the breadth and depth of their industry expertise; strategic, tactical and creative capabilities; and focus on delivering business results,” Said Alem, managing director of and MÉTIS, stated.

Chef Owner Nicolas “Doudou” Tourneville and Alem have led the successful Kafe Warisan since 1997, focusing on impeccable service and outstanding French Mediterranean cuisine. These two entrepreneurs will move from the executive management team at Kafe Warisan to open MÉTIS, marking the first all-encompassing, sensory dining experience in Bali, borne of the pleasures of living.

“We look forward to working with the energetic MÉTIS management team of Chef Tourneville and Mr. Alem, and to showcasing our holistic-based marketing approach for Bali-based businesses looking to extend their reach to markets worldwide,” confirmed Chun Y. Gee, principal and global managing director of Bule|Fusion Worldwide. “We aim to positively position MÉTIS in the marketplace, transition loyal Kafe Warisan guests and engage new customers with the MÉTIS brand.”

MÉTIS Restaurant and Gallery will open in October 2009.

About MÉTIS Restaurant and Gallery
MÉTIS Restaurant and Gallery is a sensory dining experience that embraces the sheer pleasures of living. Chef Nicolas “Doudou” Tourneville brings his legendary talent and culinary artistry to the table with a masterful combination of French Mediterranean cuisine. Flawless service in one of Bali’s most elegantly sophisticated settings is just the beginning of this seduction into the depths of the five senses. MÉTIS is as fresh and sumptuous as the cuisine that graces its tables. For more information, visit www.metisbali.com; email, info@metisbali.com.

About Bule|Fusion Worldwide
Headquartered in Washington, D.C., with affiliates throughout the world, Bule|Fusion Worldwide engages audiences with brands from a broader perspective than most firms. We activate brands through a holistic, experiential approach to help our client partners create something more unassailable – EVOLVINGBRANDS!℠ Our family of trusted client partners include: The Yak Magazine, MÉTIS Restaurant and Gallery, Natural Light Candle Company, Brandon Green Companies, Biku and Kendra Gallery of Contemporary Art. For more information, visit www.bulefusion.com.

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Chun Y. Gee
Bule|Fusion Worldwide
chun.gee@bulefusion.com
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Bule|Fusion Worldwide
Chun Y. Gee
+1 202 580 8665
www.bulefusion.com
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