New York, NY, October 13, 2009 --(PR.com
)-- The Bel Esprit Showroom is making it easy for the conscious consumer to find fabulous fashion that respects the world and its inhabitants. The Bel Esprit website www.belesprit.com features the showroom designers, their collections currently available in stores, and where consumers can find them. In addition to the “where to find” feature, Bel Esprit will soon offer sample sales, and special “one time only” sales on merchandise.
The Bel Esprit jewelry designers are already available for online ordering. Moonlight Jewelry designs can be ordered simply by emailing Bel Esprit, and the order form for the Robin Ann personalized ring necklace is linked to the designer’s page. Other designers offering pieces for retail sale will have their order forms connected to the consumers site. Bel Esprit will be happy to assist consumers in finding the styles they love, whether in a store nearby, or through the designers themselves.
The consumer site will help designers promote their designs directly to the public as well as the stores that carry the collections. Bel Esprit is also connected to Facebook and Twitter to provide updates about new designers joining as well as new stores carrying the lines. In addition to promoting fashion, Bel Esprit works to promote the ethical practices these designers espouse. The consumer website will help Bel Esprit and its members “take it to the street” and educate fashionistas as to how their purchases can change the world.
Retailers can visit the website to see the current season collection that other stores are carrying and to see the styles that are the collections’ best sellers. The upcoming season’s collections are available in the Bel Esprit showroom at www.belesprit.net, and retailers can register for access. The website gives buyers an additional look at the designers’ style and helps them tailor their pre-season ordering according to the popular, in-season items. The consumer site helps take some guesswork out of planning their buying. To further support the stores that support the designers, Bel Esprit will regularly spotlight stores that carry the collections. These “Retail Stars” will be profiled on the website and included in the Bel Esprit social media pages.
About Bel Esprit
Bel Esprit is the online showroom exhibiting collections of sustainable and responsible fashion from around the world to the global fashion industry. Bel Esprit supports young designers and small companies that lack the resources to increase their exposure in the global marketplace and offers marketing, promotion and sales assistance to help designers build their businesses. Bel Esprit’s mission is to promote ethical practices in the fashion industry and assist designers in implementing ethical principles in their business.