San Dimas, CA, November 08, 2009 --(PR.com
)-- Shared Branching Returns to Bakersfield, California with Vons Credit Union
New location will serve thousands of shared branch members.
The town of Bakersfield, California has a new financial hot spot to serve its thousands of credit union members who don’t have access to local branches. The new hot spot is a self-service kiosk located inside the Vons store at 5700 Stockdale Highway in Bakersfield. The kiosk provides multiple credit union services, much like those available at a regular branch. Vons Employees Federal Credit Union (VEFCU) operates and manages the kiosk, while Financial Service Centers Cooperative, Inc (FSCC) provides the shared branching platform. The kiosk comes to the rescue of thousands of credit union members in the Bakersfield area, who as of recently, did not have access to their accounts within close proximity of their homes.
According to FSCC and Vons Credit Union officials, the presence of the new kiosk is crucial as some financial institutions have been forced to close their shared branches due to changes in the economy. Once credit union shared access was unavailable in the Bakersfield area, FSCC and Vons Employees Federal Credit Union took measures to provide a kiosk to continue serving not only their own members, but also members belonging to other credit unions from around California and the rest of the U.S. Officials also said that they expect to see significant member usage in that area where they anticipate over 8,000 transactions a month.
“When the only Shared Branching credit union in the Bakersfield area closed its doors, it left our own credit union members as well as members of other credit unions without a place to perform transactions,” states Donna Young, Executive Vice President/COO, Vons Employees Federal Credit Union. “We decided it was up to us to work with FSCC to provide a solution.”
The kiosk provides Shared Branching services through Financial Service Centers Cooperative, Inc. (FSCC) an international Shared Branching network providing over 6,200 access points across the country and in five foreign countries. Shared Branching is a network of credit unions who share their locations with others for the purpose of providing convenience through additional locations and expanded hours for their members. Bakersfield is home to thousands of credit union members who have access to Shared Branching services.
“We are so thrilled that Vons Employees Federal Credit Union has launched this new Shared Branching location in Bakersfield and we are excited to work with them on this incredible opportunity to serve credit union members in their time of need,” notes Sarah Canepa Bang, President/CEO, FSCC. “This demonstrates the power of credit union cooperation.”
Ms. Bang also points to the fact that regardless of where they work or live, many members keep their accounts and money in their primary financial institution within the credit union community; however they may not have a branch(s) close to home. She also said that this is where Shared Branching comes in and serves as a convenient service as well as a safety net for credit unions and their members nationwide.
Ms. Young adds, “We are pleased to have the opportunity to not only bring this kiosk to credit union members, but to be able to put it inside one of our sponsor company’s stores is just awesome. We encourage Shared Branching members to give it a try – the entire front end management team at the Vons Store is trained and ready to assist members on the new kiosk.”
About Financial Service Centers Cooperative, Inc. (FSCC)
FSCC is the nation’s largest and most convenient credit union Shared Branching Network providing nearly 6,200 full service deposit-taking locations in the U.S. and five foreign countries. FSCC’s innovative use of technology allows it to offer 24/7 access for financial services at more than 2,200 7-Eleven® Vcom® Units. FSCC credit unions represent $141 billion in assets. Since 1999, FSCC has returned over $14 million to its members through patronage dividends, rebates and return of capital. For more information, please visit www.fscc.com or call 888-372-2669 ext. 1235.
Rozana Audisho, Public Relations Manager
Financial Service Centers Cooperative, Inc. (FSCC)
(888) 372-2669 ext. 1233
Donna Young, EVP/COO
Vons Employees Federal Credit Union
626-444-1972 ext. 201