Dwight, NE, December 22, 2009 --(PR.com
)-- According to research, authors who do not publish through a commercial (traditional) publisher but have one important tool receive, on average, a 200% greater return on their publishing investment. What is that tool? It's not celebrity status. It's not rich sponsors. It isn't even a large network. Although those things certainly impact a book's success, the vital tool is a basic literary marketing plan.
Anyone entering the publishing world needs to come equipped with a business suit because that’s what it is –a business. Sometimes writers stumble into publishing without exploring their options, tracking expenses or with any plan to make the public aware their book exists. Some writers invest thousands of dollars to see their book in print only to find out their cover price is abnormally high, bookstores won’t stock their books and the cover generated by the publisher is unattractive.
Some authors try to get an agent or a commercial publisher but because they do not understand what the publishers and agents seek, they are rejected over and over again.
Sabrina Sumsion, founder of Sumsion Publicity, has been working specifically with assisting authors and writers with marketing and publicity for the last several years. She has been researching the amounts authors are investing in publishing and the returns they see on investment. To combat the dismal numbers, she gives workshops and presentations on any subject related to marketing or publicity in the writing world.
Sumsion Publicity is proud to present “The Lost Secret to Lucrative Writing” as a worldwide teleseminar. Any writer who wants to publish and all currently published authors will gain valuable insights to promoting their book as well approaching agents and publishers. For more information and to sign up for “The Lost Secret to Lucrative Writing”, please visit www.worldwideseminars.com.