The 420 Times Sparks It Up with Lighter Giveaway

Los Angeles, CA, December 23, 2009 --( The 420 Times, Southern California’s leading magazine of medical marijuana and natural healing, has just announced that they are giving away a Permanent Match lighter to a lucky eNewsletter recipient each day for 30 days.

By signing up or being a current recipient to the Smoke Signal, The 420 Times eNewsletter aimed to benefit users of medicinal marijuana, people can become eligible to win a Permanent Match Lighter.

The Smoke Signal eNewsletter covers a wide range of content, including the latest news on medical marijuana legislation, coupons for dispensaries and cooperatives, as well as tips and advice regarding medical marijuana use.

“We are very excited to be giving away Permanent Match lighters to our readers of the Smoke Signal, it’s the perfect gift,” says Dave Brian, editor of The 420 Times. “It’s our way of saying thank you to a group of people yearning for more information about medical marijuana.”

The Permanent Match has been a favorite lighter of people who not only smoke medical marijuana but also campers, backpackers, concert goers — and even the Boy Scouts. “With the Smoke Signal giving out trustworthy information to medical marijuana patients bi-monthly via the internet, our readers are always looking to be in-the-know with cutting-edge products like the Permanent Match.”

Joe Rice, CEO of Permanent Match, adds “After selling thousands of Permanent Matches around the world and online, we are very excited to be ‘spark one up’ with The 420 Times on their website and monthly print magazine. We look forward to giving away the lighters — the response so far has been epic!”

People interested in the Smoke Signal eNewsletter can sign up at:

Permanent Match lighters are also available for purchase online at:

The 420 Times reports monthly on the latest legal, medical, and business trends in the emerging field of medical marijuana and natural healing. Focusing primarily on the needs of medical marijuana users in Southern California, The 420 Times and its companion web site,, are also among the most informed sources of information for readers from The High Desert to Long Beach. The free monthly publication is available at most 7-Eleven stores in the Southern California area.

The 420 Times
David Brian