Onset Marketing Expands B2B Sales Lead Generation Services

Wixom, MI, January 08, 2010 --(PR.com)-- Onset Marketing expands custom Business-to-Business (B2B) Telemarketing Sales Lead Generation services to complement its strategic marketing and marketing infrastructure development services.

Keeping your pipeline full of qualified leads is critically important in today's challenging business climate. B2B telemarketing can provide a consistent flow of qualified sales leads to address this need and boost sales force efficiency, sales productivity and top line sales revenue.

Onset Marketing’s business calling team can reach out to large number of prospective companies to help them recognize the need for a product or service. The team performs the time-consuming tasks of identifying, researching and pre-qualifying decision makers at prospective companies and scheduling sales appointments for the sales team’s follow-up.

An important differentiating factor in Onset Marketing’s services is the emphasis on campaign planning and strategy. A joint campaign strategy workshop is used to discuss and define the client company’s target markets, marketing message, value, call-to-action, sales lead definition and sales lead follow-up processes. Onset Marketing then performs market research to develop the call strategy and call approach, as well as the prospect call list for the campaign. This information has lasting value beyond the life of the campaign.

Onset Marketing business telemarketing services address an immediate need of identifying new sales opportunities in existing and new markets. Additional benefits include:

Fills the top of the sales funnel with qualified sales leads
Accelerates sales cycles and boosts sales force efficiencies
Scalability to expand or retract to business cycles
Seamless representation of your company, products, and services
Performs market research, event recruitment and sales lead generation

About Onset Marketing:
Onset Marketing is a dedicated strategic marketing and sales solutions firm backed by 20 years of experience delivering quality results generating sales leads, sales appointments, market research and successful marketing programs.

Onset Marketing provides free consultations for companies to evaluate the benefits of B2B telemarketing sales lead generation programs. For more info, contact Onset Marketing at 248-596-9788 or email Service@OnsetMarketing.com or visit our website at http://www.OnsetMarketing.com

Onset Marketing
Jim Graziano