at the Helm of Marketing Efforts for Lil' Pad-dlers Invention

Miami, FL, January 14, 2010 --( Jennifer A. and Shannon B., Tennessee and Indiana-based inventors, have contracted South Florida invention assistance firm to represent their Lil' Pad-dlers concept to industry over the next 2 years. A simple yet highly effective new product sure to resonate with parents and caregivers, the Lil’ Pad-dlers boasts a unique design that ensures comfort, protection and stability for infants as they first become mobile. This assists in promotion of independence and overall development.

The Lil’ Pad-dlers will help encourage little ones to explore and push themselves by eliminating the discomfort of doing so on certain types of surfaces. It will be thoroughly comfortable, easily sizable to the infant and completely unobtrusive to movement. This breakthrough design is streamlined yet combines a level of comfort, protection and stability never seen before in this industry.

With its wide array of redeeming features, the Lil’ Pad-dlers should have no trouble finding success through outlets and catalogs selling baby products. Think of ‘Lil’ Pad-dlers as “performance gear” for infants.

The inventors have developed a working prototype of Lil’ Pad-dlers, which is available for review under the appropriate terms and conditions of confidentiality.

This original idea is now being made available for licensing to manufacturers interested in new product development, especially in the baby products industry. Jennifer A. and Shannon B. are hoping to have the Lil’ Pad-dlers in full production and available to the public within the very near future.

After including the inventors and preliminary, non-confidential information about their product idea at no charge for a 1 year term in their proprietary database of invention information, the National Directory of American Inventors,’s professional staff of writers and graphic illustrators then created a New Product Portfolio and Online Product Presentation for the Lil' Pad-dlers, helping to clarify how the invention works and looks. A General Field-of-Art search through the database of the United States Patent and Trademark Office was also completed by an independent, registered patent attorney in order to provide the inventors with perspective on some prior art within the general category of their idea.

Having had an opportunity to review and approve the New Product Portfolio and Online Product Presentation, Jennifer A. and Shannon B. made a decision to accept's New Product Publicity and Marketing Program proposal. Consequently, will represent Jennifer A. and Shannon B.'s Lil' Pad-dlers for 2 years through a collection of dynamic promotional materials such as press releases, product brochures, digital renditions, a password-protected website, and other visual mediums such as a New Product DVD and potentially, an interactive virtual reality presentation.

The Lil' Pad-dlers will also be represented at industry-leading trade shows throughout the 2 year period by the exclusive licensing agent for inventors, Licensing Direct™. All necessary follow-up with leads garnered at these events, as well as negotiations with any manufacturers that express an advanced level of interest in the Lil' Pad-dlers, will also be managed by Licensing Direct™.

For more information on how you can get your idea to, visit:

Contact: 1-877-445-0494

About is a Miami, Florida-based invention assistance firm that represents independent inventors who typically lack the resources and experience to pursue the commercialization of their product concepts on their own. utilizes dynamic promotional materials such as digital renditions, press releases, invention websites, and interactive virtual reality presentations, as well as representation at industry-leading trade shows, to achieve valuable exposure for the inventions it represents.

New Product Help, Inc.
Mario Perez