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Fit Express, Inc.

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Announcing the Newest in Exercise Evolution – Fit Express’ Revolutionary New Signature Line of Hydraulic Fitness Equipment


Fit Express has officially launched their new Signature Line. This revolutionary hydraulic exercise equipment is setting a precedent as a breakthrough new way to exercise.

Shannon, MS, January 21, 2010 --(PR.com)-- Fit Express, Inc. has announced the release of their new Signature Line, their most advanced line of hydraulic fitness equipment yet. The new line is positioned to become the next mainstream form of exercise equipment for women’s gyms, kid’s gyms, senior centers, and wellness centers because of the equipment’s unique versatility, user friendliness, and simultaneous cardio/strength benefits.

The Signature Line offers a safer, quicker, easier, more cost-effective, space-saving, and more natural alternative to conventional weight-based commercial fitness equipment.

The equipment is built with laser-cut sheet metal panels in parallel to ‘hide’ the mechanics inside, industrial grade bearings in the high stress areas, and high-quality double stitched vinyl zippered for quick change out. The frame and upholstery colors are completely customizable and they even allow you to brand the equipment with your own logo and custom color combinations.

The real foundation behind their equipment is the driving force of the resistance—what they call their ‘Fluid Dynamics Resistance Technology.’ Built with hydraulic pistons, resistance is created by how (hard or fast) you either (push or pull) the exercise arms. Fit Express is currently working on a video to illustrate how this works, but President David Chapman is quoted “You really just have to try it out to get an understanding of how it works and how it feels—but I’ll tell you one thing, people love it once they’ve tried it.”

To get an understanding of how this works in action, picture a standard chest press machine. The first part of the movement would be pressing the resistance away from you. But unlike conventional weight-bearing machines, the second part of the movement would not be lowering the already-lifted weight, but rather it would be an entirely new movement that consists of pulling the weight back towards you. Since there is no weight-bearing pulley system pushing against you, you can just stop the arm at any point within either direction of the movement. You're also able to change the speed or resistance for either direction independently. This will change every preconceived notion users’ have about resistance exercise and offer a new, unique, and limitless potential that both current exercisers can add to their program while also enabling populations with previous limitations to be able to utilize resistance training where they were once unable or hesitant to.

Since there is resistance on both the push and pull side of each exercise, each piece of exercise equipment is therefore two different opposing muscle groups working simultaneously. The user gets a well-balanced cardio and strength workout and cuts their gym time in half. The gym owner only needs to buy half as many machines, or they can now accommodate twice as many users.

Many additional benefits exist because there isn’t a weight-based lever pulley system. Since there is no eccentric portion (i.e. lowering the weight) you’re able to stop at any point within the movement in either direction—greatly reducing any risk of injury. Because the arm has no set levers, range of motion and poor flexibility is no longer an issue.

Seniors with arthritis or other joint/muscle conditions can use this equipment with ease because movement is smooth and never requires you to exceed a weight or range of motion than you are comfortably capable of. This allows you to strengthen your muscles without putting any undue stress on your joints. In addition, the absence of an eccentric load nearly eliminates DOMS (delayed onset muscle soreness). Harry Layne, an 81 year old diagnosed with Parkinson’s Disease, attributes Fit Express’ fluid machines with greatly reducing his symptoms by increasing both his balance and his strength.

The risk of injury, inability to properly use the equipment, intimidation, muscle soreness, and joint pain commonly associated with resistance exercise are among the top reasons senior citizens may not be doing resistance exercise. Fit Express seeks to change this by using their Signature Line to make significant advancement towards obesity and health among the rapidly growing Baby Boomer population.

In order to make it easy for gyms, retirement communities and wellness center owners to start taking advantage of their equipment Fit Express developed the FIT Fluid Interval Training system which consists of a variety of custom circuit training and group personal training programs. This type of exercise lends itself well since hydraulic equipment quickly and safely accommodates any user regardless of their current fitness level or exercise goals.

Fit Express seeks to revolutionize the fitness industry with their Signature Line by providing an attractive, innovative, and effective commercial exercise equipment perfect for the majority of users looking for a quick, easy, and effective cardio/strength workout.

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Contact Information
Fit Express, Inc.
David Chapman
Toll Free: 1-888-544-1324
Contact
www.fitexpress.com
International: 1-662-767-9550

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