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Banyan Tree Communications Sdn Bhd

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Banyan Tree Communications Opens Its Doors in Malaysia

Kuala Lumpur, Malaysia, March 06, 2010 --( Banyan Tree Communications Sdn Bhd – a public relations agency based in Petaling Jaya, Malaysia is pleased to announce its official opening today.

The boutique PR agency is helmed by Raymond David who has more than 13 years experience in global, regional and local corporate and marketing communications with broad-based experience in various industry verticals on the client and agency sides. Raymond is also an award-winning copywriter in his younger days.

Banyan Tree is focused on delivering relevant, cutting edge and compelling content that can assist clients harness the power of today’s myriad and changing communication channels from traditional to new media whether for advertising, PR, digital or perception and issues management.

The agency pools together more than 30 years of combined advertising, PR and corporate communications experience by its team of consultants with various backgrounds handing handled brands ranging from biotech, tech, Formula 1, defence, property and resorts, hospitality, food and beverage, entertainment, government ministry, government-related companies and many more. Banyan Tree’s services are available to both direct clients and design-based advertising agencies requiring high level PR thought leadership, copywriting and content development.

“We help clients find their voice, make it distinctive and heard, in a landscape littered with excessive noise through development of incisive content and leveraging on the multitude of communications channels available today,” says Raymond.

“For clients who need media exposure, we help them take things to the next level by recommending and engaging the right media, giving them precious print, online and broadcast coverage. We walk through the end-to-end marketing and communications process utilising our proprietary and in-house developed Banyan Tree Discoverer brand modeller that can yield unique insights.”

“The brand modeller is able to identify the brand and story’s unique proposition, helping us to target the right channels of communications more effectively with tangible results,” added Mr. David.

Banyan Tree’s clients in Malaysia include Scibiz Sdn Bhd, a biotech outfit, design agencies Iview Communications Sdn Bhd and Rethink Sdn Bhd and upstart TV and video production house Linktree Sdn Bhd. Moving forward, the agency is also presently looking to form affiliate partnerships with boutique agencies of a similar vein in Singapore, Thailand and Hong Kong with a focus on biotech and tech PR.

About Banyan Tree Communications Sdn Bhd
Banyan Tree Communications is a boutique PR and marketing communications consultancy based in Petaling Jaya, Malaysia specializing in developing compelling content for PR, Media Relations Strategic Marketing, Advertising and Digital. We assist clients develop compelling competent across all media to achieve their desired objectives of positioning their brand and story to maximize visibility and results.

For general and media enquiries, please contact:
Raymond David
PR Director
Tel: 03-7880 9699
Fax: 03-7880 8699
Mobile: 60 (0) 16 3276275

Contact Information
Banyan Tree Communications Sdn Bhd
Raymond David

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