The Big Bad Ball Selects Media Partners, Inc. as Agency of Record for 2010 Gala

Raleigh, NC, March 12, 2010 --( April Mills and Diane Dennis, Co-Chairs of the 2010 Big Bad Ball, announced today that Media Partners, Inc., a strategic media marketing agency located in Raleigh, North Carolina has been tapped as the agency of record for the ninth annual event to be held Saturday, October 2nd from 7pm – 1am at the Capital City Club.

Presented by The Capital City Club’s Young Executives, the Big Bad Ball is an annual black tie gala benefiting Hospice of Wake County. Each year, the event raises upwards of $100k to support Hospice’s indigent fund, which provides necessary end-of-life care for those in need.

“We asked Media Partners, Inc. to step in as a full marketing partner for this year’s event and we are delighted with the fresh excitement they have brought to the table” stated April Mills, BBB Co-Chair and Director of Business Development in the Triangle for Dixon Hughes.

“The MPI team’s enthusiasm has already made a positive impact within our committee,” added fellow Co-Chair Diane Dennis, Managing Director at International Financial Group (IFG). “We look forward to unveiling the 2010 theme via our BBB website in the coming weeks!”

As the marketing partner, MPI’s creative team will design this year’s theme, tagline and present a look and feel for all collateral that depicts the spirit of the annual event. Additionally, they will provide public relations and social media expertise to support all committee efforts.

About Hospice of Wake County

Your community hospice since 1979, Hospice of Wake County provides physical, emotional and spiritual care to those living with advanced illness, their caregivers and those who have lost a loved one regardless of age, race, religion or financial circumstances. Service areas include Wake, Johnston, Franklin, Durham and Harnett counties. Guided by community-based boards of directors and supported by a dedicated professional staff, the goal of Hospice of Wake County is to provide compassionate hospice care that allows patients to enjoy every moment of their lives to the fullest. For more information call 919-828-0890 or visit

About Media Partners, Inc. (MPI)
Founded in 2000, Media Partners, Inc. is a media marketing agency offering mindful strategies, results-based creative and smart media solutions. Located in Raleigh, North Carolina, MPI is a media company that understands marketing, not a marketing company that tries to understand media. To learn more about MPI and mindfulmediamarketing, visit or call (919) 846-0247.

Media Contact: Emily Canaday
Media Partners, Inc.

Media Partners, Inc.
Emily Canaday