miRoamer Announces Continued Expansion with New European Office

Anton Sommer will lead the global Internet radio development in miRoamer’s new European office in Bern, Switzerland.

Melbourne, Australia, April 01, 2010 --(PR.com)-- miRoamer, a wholly-owned subsidiary of listed digital media company Mi Media Holdings Limited (FRA:8MK) and global innovator in the Internet radio industry, announces the opening of its new European office, located in Bern, Switzerland, and the recruitment of Anton Sommer as the European Sales Manager. Due to continued growth demands, miRoamer has hired Anton Sommer to manage and oversee all of the related sales and business development services and activities on behalf of the company at the new European office.

“We are excited to open the new office in Europe, due to continuing growth and demand for our services in the Internet radio and digital media space,” said George Parthimos, Founder and CEO, Mi Media, and creator of the world’s first portable Internet media player. “We are confident that given Anton’s proven track record at excelling in business development and sales, he will successfully lead our new office.”

“I am delighted to join the miRoamer team and be part of a brand that is built on technology leadership, integrity and innovation,” said Anton Sommer. “The expansion with a new European office signifies the rapid growth of the Internet radio and digital media industry, for which I am excited to be a part of through miRoamer.”

Anton Sommer joins the miRoamer team with more than 25 years of experience working for Ascom/Delta Energy Systems, where he was responsible for a variety of functions and acted as a General Manager and Board Member. Mr Sommer holds a degree as Engineer in Electronics and an Executive MBA from Harvard Business School.

The European expansion follows on the heels of miRoamer’s expansion into Asia with the opening of a new office in Hong Kong in early March 2010. The opening of a USA office is planned for later this year.

For more information about miRoamer software, content or technology, please contact Robert Demian at +61 401-674-123 or visit www.mimediaholdings.com.

About miRoamer
miRoamer, a wholly-owned subsidiary of listed digital media company Mi Media Holdings Limited (FRA:8MK), is a category-leading software solution for enhanced Internet radio entertainment, which can be installed in a variety of consumer electronic products, including car radios, smart phones, gaming consoles and audio-visual equipment from televisions to home stereo systems. Users have access to media content from a common platform, using as many electronic products as they wish. The miRoamer Internet portal allows users to access favorite content providers and stations, as well as customize how they access them. miRoamer is licensed by some of the world’s biggest and most prestigious automotive and consumer electronics companies. For more information, call 317-806-1900 x120 or visit www.mimediaholdings.com.

Chantal Brenton