Online TV Service for SuomiTV Completed in Record Time

Helsinki, Finland, April 10, 2010 --(PR.com)-- A leading Finnish software house Soprano Brain Alliance has delivered an online TV service for SuomiTV, a Finnish national TV channel. The online service was developed, implemented and launched in the timeframe of one month. The technical implementation was done in cooperation with the highly acclaimed U.S.-based online video platform developer Brightcove. The service concept and design were provided by top Finnish interactive design consultancy Nordkapp.

"A couple of months ago I could not even have dreamt about launching online services for a national TV Channel with a schedule like this. None of this would have been possible without the outstanding work and full-on commitment by Soprano Brain Alliance and Brightcove, and of course without the excellent concept design by our partner Nordkapp", says Mikael Alatalo, Online Manager at SuomiTV.

"This project is a testimony of the all-around commitment and the agility between us and our partners. As a result, we can now offer high quality online TV to our audience. This is how things get done", states Jarmo Kalliola, CEO of SuomiTV.

"SuomiTV is a tangible example of how the technology of today enables us to deliver extremely swift and highly qualified customer service. The wheel has already been invented, now it is a question of innovating new customer-oriented solutions", says Jukka Hassinen, CEO at Soprano Brain Alliance. Hassinen is highly pleased with the fact that the unfavorable image that Finland has as a land of a slowing online business development is beginning to be thing of the past. "SuomiTV's online TV is created by the best web programmers in Finland, our staff. Without them this project would have been impossible. As a company we feel privileged to be a part of improving our national image and we will keep on leading the way with passion."

The Brightcove platform enables organizations to publish, distribute and monetize video on the Web. Brightcove works with more than 1,300 organizations worldwide to power their online video initiatives. The organization has offices across North America, Europe and Asia.

"We are proud to be the online video platform behind SuomiTV’s range of high quality, family-oriented video programming," says Vanessa Wade, senior vice president of sales for EMEA at Brightcove. “The rapid online integration of SuomiTV is a testament to the expertise and agility of Soprano Brain Alliance, as well as the breadth of features in the Brightcove platform.”

SuomiTV is built on the open source platform Drupal.

Online TV can be found at http://www.suomitv.fi/nettitv.

Jukka Hassinen
CEO
Soprano Brain Alliance Oy

Mikael Alatalo

Online Manager, SuomiTV
Family Channel Oy / SuomiTV

SuomiTV – Channel for the Whole Family
SuomiTV is a new national and commercial TV channel in Finland. Company started broadcasting in december 2009. SuomiTV differs from other TV channels in Finland in that its operating principle respects family values and it broadcasts shows responsibly. The channel avoids broadcasting shows not suitable for children before their bedtime. The channel’s programming includes series, nature programmes, documentaries, lifestyle programmes, children’s shows, films and news. The channel is owned by Ontario Inc., a Canadian company specialised in providing funding for television companies, and minor shareholders from Finland. Company CEO is Mr. Jarmo Kalliola.
www.suomitv.fi

Soprano Brain Alliance is a leading Finnish web development company employing 35 highly skilled professionals. Their technology focus is on PHP and they have the majority of Finland's PHP certified programmers working for them. SBA is the only official partner of Zend Technologies in Finland. Company CEO is Mr. Jukka Hassinen. SBA is a part Soprano Plc which is listed on NASDAQ OMX Helsinki, Information technology sector. The Group’s CEO is Mr. Arto Tenhunen and the Chairman of the Board is Mr. Pekka Vennamo.
www.brainalliance.com

Brightcove is a cloud-based online video platform. Media companies, businesses and organizations worldwide use Brightcove to publish and distribute video on the Web. Founded in 2004, Brightcove has offices across North America, Europe and Asia and customers in 42 countries. For more information, visit http://www.brightcove.com

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Contact
Soprano Brain Alliance Ltd
Jukka Hassinen
+358 10 34 66 441
www.brainalliance.com
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