An IDX Broker Addition Enables Realtor Ulysses Awsumb to Display His Local MLS Listing Information Directly Onto His Site

Easy-to-use IDX search tools simplify and speed up the online property search process for both real estate professionals and their clients.

Eugene, OR, April 16, 2010 --( The IDX, Inc. team announces today the addition of The Awsumb Agency's very own Ulysses Awsumb in joining the rapidly expanding network of real estate agents and brokers opting to advance and modernize the search functions of their websites by incorporating the highly customizable IDX Broker software. This unique Internet Data Exchange (IDX) software has the technology to take raw listing data details from the Northstar MLS (Northstar), and formats the information directly onto Awsumb's site to be viewed as though it is seamlessly integrated. Home seekers in Hudson, Wisconsin and its surrounding areas will not only have access to an abundant amount of property listings and details, but they will be able to view all of this information from the convenience of one specific website.

Even the finest and smallest of details concerning a new home are available to browse with the addition of this custom IDX solution. Basic, advanced, map, address and listing ID search categories provide a plethora of search options, aiding prospective home buyers to not only find what they truly want and need out of a home, but this also gives them the ability to narrow their results, and in turn, find the property of their dreams, in the most time efficient manner possible. The advanced search option enables home seekers to search everything from the number of rooms, to the heating/ cooling system, to the landscaping, to the storage space and even the flooring. They also have the opportunity to save their search specifications and can opt to receive email alerts the moment a property matching their preferences arrives on Northstar.

Awsumb has access to his clients saved search information, via his own personal administrative login page, giving him the opportunity to create a more face-to-face feel and sense of personalization for each individual, which is often lost when dealing with real estate online. He has the ability to edit his custom CSS and global wrappers, developing a unique branding throughout each page of his site. He can view traffic reports, detailing which pages and listings on his website are being most frequently viewed and are in the highest demand. Awsumb also has the tools and resources to create dynamic title tags and custom XML codes, increasing his listings visibility, as well as their chances of being syndicated with major real estate search engines, including: Google Base, Zillow, Truila and RSS Feed, to name a few.

About Ulysses Awsumb
“The Awsumb Agency was founded to provide truly exceptional service to clients and to focus on your specific needs in real estate. Everything we do is grounded in serving you to our fullest ability and ensuring that you will receive the information you need to make educated decisions in your real estate transactions.”

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit

IDX, Inc.
Cara Anderson
PO Box 71866
Eugene, OR 97401