IDX Broker Improves and Increases the Efficiency of the Property Search Process on Realtor JR Sullivan's Website

IDX Broker uses its custom IDX solution to speed up and simplify the online property search for both real estate professionals and their clients.

Eugene, OR, May 05, 2010 --( The IDX, Inc. team is more than happy to announce today, its newest client addition Willis Allen Real Estate- The Sullivan Group's very own J.R. Sullivan in joining the rapidly expanding network of real estate professionals choosing to give the search sections of their websites an upgrade and a new sense of organization and efficiency, with the incorporation of a custom IDX solution. This original and unique IDX software has the technology and capabilities to extract raw listing data details from the San Diego Regional MLS (Sandicor), and formats the information onto Sullivan's website, to be viewed as though it is seamlessly integrated. Prospective home buyers in La Jolla, California and its surrounding areas will now have access to thousands of the most current and up-to-date property listings and details on the market, and all without ever being redirected to a different site.

Comprehensive and well-rounded search quarries enable home seekers to browse literally every aspect and detail they could ever imagine, concerning a new home, helping to narrow the search results, in efforts to find their truly ideal home, in the most time efficient manner possible. Each listings page supplies convenient and user-friendly links for consumers to email property details, view large photo galleries, schedule a showing, print a flyer, contact the listing agent for more information, pinpoint their chosen location on an interactive Google Map and even calculate probable mortgage payments, creating a nearly effortless online real estate search experience. Potential home buyers are also given the option to save their search specifications and can choose to receive automatic email updates the moment a property matching their preferences arrives on Sandicor.

Sullivan has the ability to view his website visitors saved search information, via an administrative login dashboard, giving him the resources to get to know each individual on a more personal basis, and therefore can create a more face-to-face feel with each client, which is often lost when dealing with real estate online. He has the capabilities to edit the look, layout, design, format and search options available, developing a true sense of unique branding and individuality throughout each page of his website. He can receive daily MLS updates, coming directly from Sandicor, informing him of property additions and removals on the La Jolla, California real estate market, as well as price variations. Sullivan also has the tools to create dynamic title tags and custom XML codes, increasing his listings visibility, along with their chances of syndication to popular real estate search engines, such as: RSS Feed, Google Base, Real Estate for Sale Network and Zillow, to name a few.

About J.R. Sullivan
J.R. Sullivan has sold real estate since 2003 when he earned his Broker’s License. He grew up in La Jolla, and moved to California to attend UCLA, where he graduated in 1991 with a degree in Political Science. Sullivan then pursued two areas of Real Estate: home sales and property management. The Sullivan Group has many clients who buy property as a second home or as an investment.

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit

IDX, Inc.
Cara Anderson
PO Box 71866
Eugene, OR 97401