Pietzo Joins Forces with North Shore Tour de Cure Offers Hybrid Electric Bicycle Fleet to Enable More Riders to Go the Distance

Bedford, MA, May 16, 2010 --(PR.com)-- Pietzo, a hybrid electric bicycle company in Bedford, MA, is offering free use of its electric bicycles to support the North Shore Tour de Cure in Gloucester, MA on May 22, enabling more participants to ride. For riders who are concerned about their ability to complete the route because of their diabetes or other health concerns, reserving an electric bike for the day can make the ride possible. The Pietzo eco-friendly, electric-assisted bikes give riders the choice to pedal in battery-powered mode for help up hills or going longer distances, or they can be pedaled as a conventional bicycle.

North Shore Tour de Cure, in its 16th year, is a day-long celebration expected to draw roughly 700 cyclists on the mouth of Gloucester Harbor to ride through up to 15 different towns. Riders have the option of 8, 15, 31, 62 or 100 mile routes and are fully supported by rest stops and support vehicles along the way. Last year, this event raised more than $285,000 to prevent and cure diabetes and to improve the lives of all people affected by diabetes.

According to Pamela Schmuhl, Event Manager for the North Shore Tour de Cure, “Based on rider feedback, we have added a shorter 8 mile route this year to allow more people to participate in this fun event. Now with the Pietzo electric bikes, we can offer a way to pull in more riders who otherwise wouldn’t go, because they weren’t confident they could complete their ride.”

“People are taking advantage of electric bikes in many ways,” said Steve Mongeau, Pietzo’s CEO. “Health concerns are a major reason, whether the rider is maintaining overall fitness, recovering from injury or surgery, or dealing with a long-lasting condition like diabetes. We’re thrilled to work with the American Diabetes Association to help people participate in the activities they want and enjoy the fullest lives possible.”

For the North Shore Tour de Cure, 10 Pietzo e-bikes are being offered to new registrants who plan to ride the 8 mile or 15 mile routes. They are available for the ride to new teams, for additional riders on an existing team, or for new individuals, on a first-come, first-served basis with advanced registration for a bike. Pietzo will be on-site the day of the event to accompany riders along the routes. To reserve a Pietzo electric bike for this event, contact Pietzo or call (617) 674-2747.

About Pietzo:
Pietzo is the hybrid electric bicycle company offering a complete program that expands the number of riders using fun, eco-friendly transportation and uniquely supports the needs of campus and corporate fleets, commuters and recreational riders. For more information, visit www.pietzo.com.

About Tour de Cure:
The American Diabetes Association’s Tour de Cure event is a series of fund-raising cycling events held in 43 states nationwide to benefit the American Diabetes Association. To find out about the North Shore Tour de Cour, visit www.diabetes.org.

Nora Gildea