Prof. Muhammad Yunus Captures the Mind of Vienna in the First Leg of the Social Business Tour 2010

The Social Business Tour 2010 commenced with grand style and purpose in Vienna on May 11th. This tour involved the process of spreading awareness of the concept named "Social Business."

Mumbai, India, May 21, 2010 --( The first part of this Tour commenced with grand events in Vienna and Bratislava on May 11th and May 12th. More than 500 people from business and other influential sections of society were present at different stages.

Grameen Creative Lab organized this Tour along with other associates. The Grameen Creative Lab was founded by Nobel Peace Prize winner Prof. Muhammad Yunus and is doing path-breaking work in propagating the concept of Social Business.

In his concluding address, Prof. Yunus - "Social Business aims to address problems. Where there is a problem, there is a role of a Social Business to solve it. A Social Business is run on social goals and to address problems and solve them. A Social Business is run professionally like a normal business and unlike charity, is self-sustaining. Problem solving of the community is the goal of the Social Business and not profit. There is a selflessness part in every one of us. This instinct when spread to a larger section of society will play a big part in eradicating poverty. My goal is that we should have a Poverty Museum by 2030, a time when the world should have no poverty."

Prof. Yunus' talk and visit was watched with keen interest, and enthusiasm. Prof. Yunus received an outstanding applause at the end of his talk and left the audience inspired to follow the path of Social Business.

Huzaifa Khorakiwala, CEO - Wockhardt Foundation who was invited to Vienna bestowed his respects on Prof. Yunus and invited him to spread this great message in India.

Wockhardt Foundation
Sunali Y Kothari